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The BBCC of Conversion Rate Optimization [PART TWO]


In part one of our post, we covered what BBCC is and how it helps your website. Check out our part two below to see how to put that information into practice!  Conducting a CRO Audit Before creating a plan of action to incorporate BBCC in an effort to best optimize your conversion rate, the first step is assessing your ...

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This Week in Internet Marketing 2014 10 27

generate leads

This week we're talking about generating lead strategies, the most impactful ways to optimize your paid search campaigns, creating custom audiences in Facebook, great tools for SEO and PPC, and why the look of your website impacts your link building.   6 Lead Generation Strategies From Fast-Growing ...

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Interview with Dan Sharp, Director of Screaming Frog

Dan Sharp-screaming-frog-director-interview-with-christy-kunjumon

Howdy Marketers! Today I have legendary SEO who has created one of the best tools for all us search engine geeks- the Screaming Frog SEO Spider Tool. Dan Sharp, Director at Screaming Frog, has developed search strategies for a variety of clients from international brands to small businesses since 2005. He also designed ...

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Posted in Interviews

The BBCC of Conversion Rate Optimization [PART ONE]


BBCC and Conversion Rate Optimizations go hand-in-hand, and a lot goes into executing them successfully. Here in our part one, we're covering what BBCC is and how it helps your site. Keep an eye out next week for part two, where we'll go over how to conduct CRO audits and accomplish proper practices!  When dealing with ...

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This Week in Internet Marketing 2014 10 21


This Week in Internet Marketing, we're talking all about optimizing your website for mobile use. With the number of mobile users steadily increasing, it's more important than ever to ensure that your site is easy to navigate on smartphones and other mobile devices. In this issue, we're talking about Google's new mobile icon, the ...

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This Week in Internet Marketing 2014 10 15


This Week in Internet Marketing, we're talking about how to build a strong PPC campaign from the ground up, what it takes to build a successful blog, what changes are coming to image searches in the near future, how to navigate AdWords in an easy-to-understand manner, and some tips and tricks on how to create copy that will help ...

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10 Extremely Creative And Cool Website Layout Designs


Website layout is one of the most important aspects for creative and innovative web designs. It grabs the attention of the user and gives them an instant idea of who you are as a brand, all within moments of arriving to your site. A good layout gives a clean appearance to the website while allowing users to easily navigate ...

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6 Web Conversion Rate Optimisation Tips to Implement Now

Turing leads into sales, online leads

Whenever someone visits your site, you only have a short window of opportunity to appeal to them. These days potential customers are constantly on the go, and if they can’t get what they want when they want, they’re very quick to turn away, denying you the opportunity to turn them into a conversion. According to ...

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