Happy Tuesday, I hope everyone had a great Father’s day! You may have been too busy BBQing, golfing, fishing or playing with power tools to put aside time for Internet marketing news. Here are a few articles that have arose in the IM world in the past week: Facebook Hashtags Take a Page From Twitter’s Ad Business; Google X Announces Project Loon; Twitalytics Arrive: Official Twitter Analytics Released to the Public; and Why You Should “Bing In On” It Your Online Marketing. This Week In Internet Marketing 2013 06 18 Facebook Hashtags Take a Page From Twitter’s Ad Business Last but not least, Facebook …
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Everyone loves a good rivalry, it’s simply bred into us! Spanning from the times we watched Elmer Fudd chase around an elusive hare, to your distinct preference of Hot Wheels over Micro Machines. We are born to be decisive. Of course when you grow up it becomes less about toys and more about your favourite teams vs. their most embittered foe, Apple vs. Mac, Coke vs Pepsi, Pirates vs. Ninjas, Playstation vs Xbox etc… You know the kinds of conversations I mean, the type that get fanboys to make t-shirts. It’s simply natural, we love to watch the controversy that …
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If I know one thing, it’s soccer. I have spent the majority of my life playing, watching, living, and breathing soccer. As I have transitioned from youth into adulthood, my passion for search engine supremacy has become my new focus. Nowadays, I live, watch, eat, and breath the strategies and tactics that help businesses rise above their competition. Coincidentally, there are some synergies between search engine rankings and soccer. I am going to try and explain a couple of Search related subjects using soccer analogies. SEO – The Fair Play Analogy I have found that I can look at Google in …
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Are Your Guest Posts in Google’s Crosshairs? It’s not news to savvy webmasters and marketers that Google has targeted every sort of “self serving” link you can obtain – except for guest posts – so far! Directory links are denigrated, forum links are so watered down that you need hundreds, if not thousands to be effective; the value of reciprocal links expired years ago; and you can’t buy ‘em without risking deep penalties. Low quality links – whether from blog commenting or links from sites with low domain authority can actually harm you, the SEO pundits say. So, site owners …
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Welcome back, If you were too busy to get your Internet marketing fix this past week, you’re in luck. Here’s a few articles highlighting what’s going on in the IM world: Yahoo Redesigns Search Results Page; 5 Ways Social Media Supports All Critical Areas of Any Company; Google Is Said to Be Acquiring Waze for $1.1 Billion; and Facebook Is Getting Rid Of Over Half Of Its Ad Units. Yahoo Redesigns Search Results Page Yahoo has officially launched its new search engine results page (SERP) in the U.S. With ex-Google executive behind the Yahoo wheel, it’s not surprising that the …
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I can distinctly remember the first time I ever used the internet. It was during the mid 1990’s, and I had no idea how powerful this new “thing” would become. Let me set the scene… In 1995, I was invited to a local school to test out this new gimmick called “the internet.” I have to be honest, I wasn’t overly impressed. As far as my feeble child-like mind could tell, the internet was nothing more than an online library. You typed in what you were looking for, and the interweb spat out some moderately relevant results. It wasn’t efficient, …
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Attracting LinkedIn followers comes with challenges. Namely, LinkedIn Company Pages are not as popular as Facebook pages and company pages haven’t been around as long. But this doesn’t mean there aren’t ways to boost the number of followers your company has, you just might need to dig a little deeper and uncover some less obvious strategies, but I have good new for you: I’ve spent considerable time creating this guide that will increase your followers in no time! NOTE: Please make sure that you’re logged-in to LinkedIn before using this guide as it contains a lot of links that will …
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These Essential Negative Keyword Lists Will Save You Money In Adwords If you are using AdWords to promote a small to medium business, then every penny counts so it is important to ensure that your ad groups are as focused as possible. Using negative keywords to qualify your campaign can make the difference between attracting someone who is looking to buy your product and someone who is looking for a job! If you are a local business and want to make sure that you are paying for the right type of clicks in your AdWords campaigns, then consider using one …
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