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So you’re looking to start advertising with Google Ads? Perhaps you have an existing website that you want to advertise to or just built a new website ...
The COVID-19 pandemic has certainly stopped the world economy in its tracks. While most advertisers are in a panic, we must remember there is always ...
Imagine an ad that can adjust itself to fit any ad space on a website. Cool, right? That's the flexibility Responsive Ads can offer you. Announced in Sep ...
Last year was a big year for PPC trends and marketing; AdWords was rebranded as Google Ads, new campaign types, targeting options, and tools were added, ...
Google Search Ads are, by nature, lower on the funnel channel; it helps you get to your target market when they are already in need of your services, ...
That brief moment of excitement when someone clicks on your ad can quickly be diminished when you realize that they aren't the type of lead that you're ...
Ads are a huge part of any pay per click (PPC) program, and writing ad copy for PPC can be tricky. You have to get people’s attention, get your brand’s ...
With constant innovations to RankBrain, it’s no surprise that Google Ads has automated so many of their features. While users are accustomed to their ...
Most businesses struggle with the same overarching issues, the most common of which is the constant need to generate new customers while continuing to ...
