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Experts from TechWyse and around the world offer how-to's, strategy advice, interviews, infographics and insights to help your SEO and internet marketing campaigns Rise To The Top!

Attracting customers on Google
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September 9th, 2020
Marketing can be expensive. With plenty of competitors after the same customers that you are trying to target, everyone is bidding right up to the edge of ...
Design Display Ads that convert
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July 29th, 2020
Have there been times when you’re reading an article, and a banner ad catches your eye? Next thing you know, you’ve clicked on the ad and have found ...
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July 13th, 2020
PPC analysts are, at times, confused about picking a bidding strategy best-suited for their campaigns. We seldom back off from using automated strategies, ...
Landing page and Google Ads
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May 11th, 2020
So you’re looking to start advertising with Google Ads? Perhaps you have an existing website that you want to advertise to or just built a new website ...
PPC and social media trends during COVID-19
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April 8th, 2020
The COVID-19 pandemic has certainly stopped the world economy in its tracks. While most advertisers are in a panic, we must remember there is always ...
What are responsive display ads?
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February 20th, 2020
Imagine an ad that can adjust itself to fit any ad space on a website. Cool, right? That's the flexibility Responsive Ads can offer you. Announced in Sep ...
How to Setup Local Service Ads in Canada
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September 25th, 2019
If you’re reading this, chances are you’ve already heard about Local Service Ads. You’ve likely seen your competitors appear at the top of your ...
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February 15th, 2019
The future is here! Actually, it’s been here for a while, and you’ve probably heard about it already. The word “automation” has been floating ...
ppc trends
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February 8th, 2019
Last year was a big year for PPC trends and marketing; AdWords was rebranded as Google Ads, new campaign types, targeting options, and tools were added, ...
15-Reasons-Your-Google-Ads-Aren't-Converting
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October 22nd, 2018
So you’ve made the commitment to go digital! You’re steps away from becoming a Google Ads guru. The only problem? You’ve turned on your ads… and ...
A Guide for Google Search Ads
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October 4th, 2018
Google Search Ads are, by nature, lower on the funnel channel; it helps you get to your target market when they are already in need of your services, ...
Negative Keyword That You Should Add on Your Google Ads Campaign
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October 4th, 2018
That brief moment of excitement when someone clicks on your ad can quickly be diminished when you realize that they aren't the type of lead that you're ...

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