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15-Reasons-Your-Google-Ads-Aren't-Converting
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October 22nd, 2018
So you’ve made the commitment to go digital! You’re steps away from becoming a Google Ads guru. The only problem? You’ve turned on your ads… and ...
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October 4th, 2018
Google Search Ads are, by nature, lower on the funnel channel; it helps you get to your target market when they are already in need of your services, ...
Negative keywords for google ads
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October 4th, 2018
That brief moment of excitement when someone clicks on your ad can quickly be diminished when you realize that they aren't the type of lead that you're ...
how to create a killer adcopy
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July 31st, 2018
Ads are a huge part of any pay per click (PPC) program, and writing ad copy for PPC can be tricky. You have to get people’s attention, get your brand’s ...
AI automation of Google ads
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July 27th, 2018
With constant innovations to RankBrain, it’s no surprise that Google Ads has automated so many of their features. While users are accustomed to their ...
lead generation funnel
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January 29th, 2018
Most businesses struggle with the same overarching issues, the most common of which is the constant need to generate new customers while continuing to ...
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September 29th, 2017
Did you know that Google Seller Ratings can be of great help to you and your business? In fact, the majority of online businesses that have managed to ...
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August 3rd, 2017
In a memorable scene from the 1987 classic film, The Princess Bride, the brawny giant Fezzik faces off with the wily “man in black.” Despite his ...
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June 15th, 2017
One of the most cost effective forms of online advertising is using web banners. You can see these scattered on the various websites you visit on a daily ...
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May 24th, 2017
For years, many business owners had only one Internet marketing goal on their minds. Having a website be the top organic listing on a search engine results ...
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May 12th, 2017
Ever since we started using this technique in our campaigns at East Side Mafia, we have seen increased CTRs, high quality scores and higher ROIs in ...
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April 3rd, 2017
I consider ad copy the crux of every Adwords campaign– it is after all the first impression that a new customer will receive of your brand! To take ...

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