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Experts from TechWyse and around the world offer how-to's, strategy advice, interviews, infographics and insights to help your SEO and internet marketing campaigns Rise To The Top!

2022 Preview: 7 PPC Changes to Look Out for in 2022
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January 3rd, 2022
The Google ads platform, and other paid social media channels alike are shifting, and they are shifting fast. This year (2021) we’ve seen a number of ...
4 Steps for Structuring Your Facebook Ads to Use the Entire Marketing Funnel
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November 15th, 2021
There are many philosophies about how to structure your Facebook ads for success. And while there are multiple roads to success, the one that we stand by ...
The-Ultimate-Guide-to-PPC-Marketing
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September 29th, 2021
Mark Twain once said that “many a small thing has been made large by the right kind of advertising”; and in the digital world, where everything is so ...
Top 10 Ways to Fail With Google Adwords [Infographic]
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September 16th, 2021
As a business owner, there are few better ways to generate leads and build recurring digital marketing revenues than through Google Ads. Google ads are ...
Amazon Ads: The Paid Media Platform You Need to Know About
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April 7th, 2021
Amazon is undoubtedly one of the biggest online platforms in the world, and its growth has only accelerated due to 2020’s drastic increase in online ...
How to Complete a Google Ads Audit
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December 14th, 2020
When managing several Google Ads campaigns, you start to notice a few trends that range from performance, client concerns, opportunities, strengths and ...
Google shopping ads
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October 5th, 2020
If you're a business that sells products online, you are more than likely already familiar with running Facebook Ads and Amazon Ads to drive sales. ...
Attracting customers on Google
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September 9th, 2020
Marketing can be expensive. With plenty of competitors after the same customers that you are trying to target, everyone is bidding right up to the edge of ...
Design Display Ads that convert
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July 29th, 2020
Have there been times when you’re reading an article, and a banner ad catches your eye? Next thing you know, you’ve clicked on the ad and have found ...
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July 13th, 2020
PPC analysts are, at times, confused about picking a bidding strategy best-suited for their campaigns. We seldom back off from using automated strategies, ...
Landing page and Google Ads
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May 11th, 2020
So you’re looking to start advertising with Google Ads? Perhaps you have an existing website that you want to advertise to or just built a new website ...
PPC and social media trends during COVID-19
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April 8th, 2020
The COVID-19 pandemic has certainly stopped the world economy in its tracks. While most advertisers are in a panic, we must remember there is always ...

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