Better Late Than Never With the permanent switch to the new Google AdWords interface, it looks as if Google has been making cosmetic changes over the past few days - which is good. As you may recall, I had a few …
Posted in Pay Per Click
Organic and Paid Search Just Became a Two Horse Race As previously announced on this blog, the much speculated deal between Microsoft and Yahoo! has finally been announced. Yahoo! has finally given up on search and Microsoft is now firmly …
Posted in Internet Marketing
There is presently a subtle, yet visible diversification in the role of programmers from “people who write code” to that of being lead facilitators and contributors of better SERP ranking. Their contribution has now become very much central to the …
Posted in Search Engine Optimization
No one can deny just how dominant social media has become. From Facebook, MySpace to Twitter, its meteoric growth has been incredible. Since the social media marketing landscape moves so fast, we thought of adding a new segment to our …
Posted in Internet Marketing
The TechWyse team has been writing on this blog for quite some time. We have recognized that one some of the most popular articles we write are the ones that have a month to month following. Currently DJ writes a …
Posted in Website Analytics
With the popularity of video sharing sites like YouTube, Google Video, Dailymotion, Metacafe skyrocketing, online video marketing has become an indispensable part of any search engine marketing strategy. Video marketing was not paid much attention to previously by most marketers …
Posted in Website Analytics
Despite the ‘on again’ and ‘off again’ talks of a Yahoo! acquisition by Microsoft dating back to early 2008, rumour has it that we are now just days away from a joint venture announcement between the two companies. While varying …
Posted in Internet Marketing
If you are serious about Search Engine Marketing then you should want to keep your website in the best possible shape. Search engines have a liking for relevant search results and cleanly coded sites. Just as we have for humans, there …
Posted in Search Engine Optimization
Getting your customers to speak about product / services through social networking sites such as Facebook, Twitter, Squido, Myspace, LinkedIn etc. can be one of the most successful guerrila marketing initiatives in today’s online world. When visitors see positive things …
Posted in Internet Marketing
We are now well into the month of July 2009 but in the review of the search marketing world in June 2009 you will see there was a great deal going on! June 2009 Internet Marketing News Bing arrived with …
Posted in Company News
Yahoo! is formally making its online notepad service, Search Pad public. This enhanced tool when launched will be accessible to a wider global audience. Unveiled in February this year, this utility tool has had limited availability to people and was in …
Posted in Online Innovation
A fairly common question I hear from people is whether it is better to create web pages in a subdomain, such as ‘seo.techwyse.com’ or in a subfolder such as ‘techwyse.com/seo/’. Webmasters, in many cases are not clear on why to choose …
Posted in Search Engine Optimization
It has been rumoured for a little while now that Google was working on developing an operating system, perhaps to compete with Microsoft’s well-known Windows OS or even the freely distributed Linux open source OS. Yesterday officially in Google’s blog, …
Posted in Online Innovation
In a lot of our postings, we assume the basic premise that you are committed to gleaning the maximum amount of information from your website. Many of the people our sales team speak with, however, don’t even understand the impact …
Posted in Website Analytics
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