And we’re not talking Chandler Bing, either.
Over the past few months, there has been chatter across the internet about Microsoft’s relaunch of their search engine, MSN Live Search. In beta, the new platform was referred to as Kumo. But this morning, MSN introduced it’s new search engine called Bing.
MSN is promoting Bing as a "decision [...]

This article extends on a recent article written by Matt on the 4 Ways To Measure Your Conversions With PPC.  To Measure your website –  goals are essential. I can’t put it better than Matt’s statement:-

‘Goals and conversions are where it’s at. These are the true measure of success in your PPC campaigns (and everything else for that [...]

Some time ago, I wrote about some of the features I liked about the new Google AdWords user interface. I’m adding one more to this list, and it’s one any AdWords advertiser should be excited about.
AdWords advertisers have always been able to track conversions within their AdWords account. These conversions could include online sales, the [...]

Twitter as we all know has become the latest rage amongst the general population with more and more people including celebrities joining its ranks. No micro blogging site in the present era can ever lay claim to the phenomenal growth that Twitter has achieved within such a short span. Each and every one of us [...]

On Wednesday, Google announced that Google Suggest is set to roll out new features.
If you haven’t noticed lately, Google has a feature called Google Suggest, which dynamically lists suggested search terms as you type them.

The new features for Google Suggest are:
Logged In Personalized Suggestions
Google has estimated that as much as 25% of signed-in searches are [...]

Google announced an update to their AdWords Trademark Policy in the United States late last week, which will allow advertisers to use corporate name and product trademarks in their ad copy, as long as the ads meet certain conditions found within the AdWords Trademark Policy itself . The trademark policy does not apply to ads [...]

 It seems the stage is set for Microsoft to unveil its new search engine Kumo. Rumours are ripe online that the software behemoth is planning to launch Kumo on June 2. Incidentally, on the same date the search industry conference,  Search Marketing Expo also commences in Seattle on the same day. It is expected that Dr. [...]

How do you judge the success of your pay-per-click campaign? By the number of clicks? Maybe by the number of impressions.
If you do base success on these sets of data, then you really have no idea how successful your campaign is. In fact, you most likely have no idea whatsoever.
Online success is judged by measurable [...]

As May of 2009 is now upon us, we are beginning to see some very positive signs in the internet marketing world of an improving economy and more consumer confidence.  Overall, lead captures continued an upward trend in April which tells us that people are even more  interested in receiving information about products and services [...]

We all know that inbound linking from other web properties is a factor in getting good search engine rankings.
Link building is tedious, boring and in general not all that exciting.  We do it however, because we want people to know about our site.  It’s good PR!
With all the hype and talk about Google’s PageRank and [...]

You may wonder – In the internet marketing world what connects the ‘Swine Flu’ and SEO? They are as different as chalk and cheese, you might think. But  don’t be surprised to learn that  there is some relation between them.  No, I am not going to talk about ’swine flu’ or H1N1 virus.
Last week as [...]

Here is something that I bet you thought you would never hear.  Baby boomers are set to become one of the most lucrative and untapped group on the internet over the next 3 years.
For those that done already know, baby boomers are the people born post war between 1946 – 1964.  Why should we begin [...]

April’s search engine market share results are in.  For a 2nd month in a row, both Google and Yahoo! The only search engine to improve its performance in April 2009 was LIVE
Microsoft Live Gains Market Share For 2nd Consecutive Month in April 2009