And we’re not talking Chandler Bing, either. Over the past few months, there has been chatter across the internet about Microsoft’s relaunch of their search engine, MSN Live Search. In beta, the new platform was referred to as Kumo. But …
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Internet Marketing
This article extends on a recent article written by Matt on the 4 Ways To Measure Your Conversions With PPC. To Measure your website – goals are essential. I can’t put it better than Matt’s statement:- ‘Goals and conversions are where it’s at. …
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Website Analytics
Some time ago, I wrote about some of the features I liked about the new Google AdWords user interface. I’m adding one more to this list, and it’s one any AdWords advertiser should be excited about. AdWords advertisers have always …
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Pay Per Click
Twitter as we all know has become the latest rage amongst the general population with more and more people including celebrities joining its ranks. No micro blogging site in the present era can ever lay claim to the phenomenal growth …
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Internet Marketing
On Wednesday, Google announced that Google Suggest is set to roll out new features. If you haven’t noticed lately, Google has a feature called Google Suggest, which dynamically lists suggested search terms as you type them. The new features for …
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Internet Marketing
Google announced an update to their AdWords Trademark Policy in the United States late last week, which will allow advertisers to use corporate name and product trademarks in their ad copy, as long as the ads meet certain conditions found …
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Pay Per Click
It seems the stage is set for Microsoft to unveil its new search engine Kumo. Rumours are ripe online that the software behemoth is planning to launch Kumo on June 2. Incidentally, on the same date the search industry conference, …
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Internet Marketing
How do you judge the success of your pay-per-click campaign? By the number of clicks? Maybe by the number of impressions. If you do base success on these sets of data, then you really have no idea how successful your …
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Internet Marketing
As May of 2009 is now upon us, we are beginning to see some very positive signs in the internet marketing world of an improving economy and more consumer confidence. Overall, lead captures continued an upward trend in April which …
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Company News
We all know that inbound linking from other web properties is a factor in getting good search engine rankings. Link building is tedious, boring and in general not all that exciting. We do it however, because we want people to …
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Search Engine Optimization
You may wonder – In the internet marketing world what connects the ‘Swine Flu’ and SEO? They are as different as chalk and cheese, you might think. But don’t be surprised to learn that there is some relation between them. …
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Search Engine Optimization
Here is something that I bet you thought you would never hear. Baby boomers are set to become one of the most lucrative and untapped group on the internet over the next 3 years. For those that done already know, …
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Internet Marketing
April’s search engine market share results are in. For a 2nd month in a row, both Google and Yahoo! The only search engine to improve its performance in April 2009 was LIVE Microsoft Live Gains Market Share For 2nd Consecutive …
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Internet Marketing