You might have noticed in recent time that Google+ is quickly becoming popular among social media sites. It’s a great social media service that might help you out with your search engine optimization plans. You have to take a look at what Google+ could do for you SEO needs when getting ready to use it.
It’s true that Google has an obvious bias towards its own social media program. A Google+ account is more likely to show up at the top of a search on Google than a Facebook account. That’s why it is such an important idea for you to get a Google+ page for whatever it is you want to do online.
A Google+ page will help you out with getting your website to be a little more visible. Your site will be easier to find because you will be linked up to the search engine’s own social media platform. It can help you win a little bit of favorability on Google.
A big part of what makes Google+ so useful for SEO purposes is its reliance on the contextual information that comes with a page. Contextual information refers to things on a page that are relevant to what your page is about. This includes both keywords and other words that relate to those keywords.
You have to make sure that your Google+ page is relevant to what your page is about. It’s to improve your site’s chances of showing up on a search engine at a higher ranking.
Your Google activities may also be influenced by what you do with Google+. This includes details on how your site might be easier to read when you use YouTube and other sites associated with Google. You might have an easier time getting on a search engine if your Google+ page integrates itself with more Google-related activities.
Link building is a well-known strategy that you can use for your SEO ranking. You may have an easier time with building a good ranking if your site uses Google+ for this purpose.
Link building with this social media site often involves sharing posts with others and getting new links set up around different posts. This is all used to make it easier for anyone to find your site.
Finally, it is well known that the larger websites out there get the best search engine results on Google. You might have an easier time with getting your website to be read on Google if you have a Google+ account that has plenty of information attached to it. It’s to make it easier for you to get your site running well.
These are points that show how Google+ can influence what you’d get on a search engine. The ways how your site will run with Google+ are important to see because they can make it a little easier for you to get the best results on the search engine. It’s all to keep things running as well as possible when trying to get a little more exposure.
Pritam is an SEO trainer who is running classes for SEO Training in Mumbai. Apart from this, he is also blogging on various topics like SEO, technology & make money online.
11 Comments
Archives
Impact of Google+ on SEO Ranking
Read time: 2 minutes
Get a PDF Version of This
Article in Your Inbox
on
Thanks for this post. Certainly going to distribute internally as we need to get on our G+ page! Great reference.
on
I like what you guys are up too. Such clever work and reporting! Carry on the superb works guys I’ve incorporated you guys to my blogroll. I think it’ll improve the value of my site :).
on
I did not know that contextual information was such an important factor. I am not surprised that Google would give higher rankings to its own properties. We have seen some of it with YouTube videos. In fact, I have seen youtube videos being ranked on the front page of Google for internet marketing product launches.
If Google and Facebook are fighting to have the most visitors, it seems to be logical to see Google lead searchers towards its own websites.
on
Facebook is on it’s way out. How long that exit show will last, no one knows. But, just as it happened with MySpace and LiveJournal, it’s popularity is declining. Google+ is setting itself up to be the next big thing, and by encouraging sites to develop Google+ profiles, it’s taking a big step in that direction. I noticed that Blogger (which is a part of Google) has been encouraging its bloggers to develop Google+ profiles and to use it promote their content.
I agree, vida_llevares, that there is a lot of potential with Google+. I actually like it better than Facebook. I just wish more of my friends were on it. 🙂
on
True. Although Google+ has not yet climbed up the pedestal to where Facebook and Twitter are in right now, there is a high possibility that Google+ may even surpass today’s biggest names in social media. There is so much potential in Google+. It would be a great idea to maximize it.
on
I have not used G+ and haven’t really heard anything about it making a difference. But I think with it being Google they may hold it higher than other social media sites. But like it was said before it also depends on how useful someones profile is.
on
I’ve been using G+ since the start and haven’t noticed a ton of difference. Still, I see more recommendations all the time from people in my Circles so it’s bound to keep on happening.
on
@Darren with all the talk of Authorship, a well-rounded Google+ profile could boost the ranking of post you write: http://www.seomoz.org/blog/how-to-prepare-for-authorrank-and-get-the-jump-on-google
on
I’m not sure on your first point, i’ve seen a lot of Facebook and Twitter profiles outrank a G+ profile.
on
Much of that depends on how populated and therefore, how useful the profile will be to searchers.
on
I am not surprise that Google+ site get better results. Google has changed a number of things over the last year or so and in an effort to get its Google+ platform off the ground in a meaningful way they have placed greater emphasis on site owners who use the it. So SEO and other methods that website owners have been using to get their website ranked, although still important, are not as important anymore.