In contrast to 2012, the four search engine giants have made some major share dominance changes. Google is almost up 10 per cent in shares while Chinese search engine Baidu nearly plummets 10 per cent. Bing is the only search engine to see an increase in shares from last month, while all other barely move. Statistics provided by Net Market Share.
Google Has a Better February This Year
February 2012 was one of Google’s worst months of the year. Baidu straight out of left field with one of its drastic share increases. Google is now keeping consistent by holding 83 per cent of shares for the past 5 months.
Since last year, we’ve seen many changes to many aspects of Yahoo! The recent homepage facelift which incorporates endless social media feeds, may help the search engine gain more share traction.
Bing Surpasses the 4% Range
Perhaps Bing’s strengthened integration within the Facebook Graph Search gave the search engine more leverage this month. As the Graph Search moves through its beta stage, it will be interesting to see how Bing’s search volume is affected.
Baidu Doesn’t Budge
Chinese search engine, Baidu hasn’t moved a decimal since January. However, Baidu has dropped 10 per cent of its share dominance since last February.