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Author Archives: Elan

Penguin 4 the 2.0 Spam Fighter Is Now Live

The much awaited Penguin 4 is now live and it’s a hot topic among SEOs right now. What’s the Penguin update? The update aims to decrease search engine rankings for websites that violate Google’s Webmaster Guidelines, particularly link…Read more

Penguin 4 Is Now Live
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Posted by in Search Engine Optimization on May 23rd, 2013

Goodbye Google Website Optimizer, Hello Content Experiments!

Google has announced the release of Google Analytics Content Experiments, which brings website testing into Google Analytics. This means Google has decided to retire Google Website Optimizer as a standalone tool, where by now website testing will be…Read more

Goodbye Google Website Optimizer, Hello Content Experiments!
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Posted by in Website Analytics on June 7th, 2012

Link Building Anatomy 2012 Infographic

Link building techniques are ever-evolving. At TechWyse we always stay on top of the latest trends. Infographics are a great way to build links and enhance your internet marketing strategy. Effective Link Building is an art. We build…Read more

Linkbait Infographic
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Posted by in Infographics on May 28th, 2012

Excluding Non-Interactive Events In Google Analytics Bounce Rate Calculations

Google Analytics event tracking snippets enable us to track events that are happening on a website; Google Analytics helps us track components like a Flash player, Ajax Image slider, video players, download links, etc. Click here to read…Read more

Google Analytics Bounce Rate Calculations
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Posted by in Website Analytics on November 17th, 2011

Optimizing Your Internal Search Result Pages and Why It’s So Important

Most websites have search boxes as they’re highly useful to visitors, allowing them to browse the site and get what they want. It’s important to note that the search page is not a “part” of the website and…Read more

Empower your internal search
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Posted by in Search Engine Optimization on October 18th, 2011

Google +1 vs. Facebook Like – A Detailed Overview

Where do you see these buttons? The Facebook 'Like' button is integrated with many websites around the internet and 'Facebookers' are widely using this to share their favourite pages with friends.  +1 button is integrated in Google search…Read more

facebook-vs-google
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Posted by in Social Media Marketing on July 11th, 2011

Using Open Graph Protocol To Encourage Facebook Likes

The Open Graph protocol (OGP) enables any web page to become a rich object in a social graph. Even more, Facebook recently announced the launch of Open Graph Protocol API. All website owners should be interested to increase their…Read more

facebook-like
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Posted by in Social Media Marketing on March 1st, 2011

Let Google Crawl Your Ajax Based Content

Google continuously works to enhance their algorithm to index content around the web. Since the content that is delivered by Ajax doesn’t generate different pages (URLs), it is meant to be non-seo friendly. The issue with that is…Read more

google-crawl-ajax-content
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Posted by in Search Engine Optimization on November 30th, 2010

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