Keywords are phrases that describe the essence of a topic in a given website. Keywords are used by website owners, to draw traffic to that particular website through search engines, by demonstrating to have content relevant for that search term. …
Posted in Internet Marketing
How to Word It Well Be aware of your target audience, understanding who they are will help you to form ideas about how your PPC ad should be worded. After all, you would not like to pay for web visitors …
Posted in Pay Per Click
Google this month announced the roll-out of new analytics features, and also a further tweaked, more complete and leaner Google Analytics Tracking Code. And in my opinion, the timing could not have been better! The Google Analytics tool, though quite …
Posted in Website Analytics
Content is one of the key components of any Search Engine Optimization (SEO) campaign. The weight is has with influencing search engines rankings (SERPS), should not be taken lightly. Strategically written content, dense with keywords, tells the engine’s that there …
Posted in Internet Marketing
In the past whenever I have had to find a domain, I would close my eyes, and have to consider when I would have some time to visit GoDaddy and go through all the hassle of seeing if it was …
Posted in Online Innovation
Stretch out acronym RSS and like the windbag of an accordion it unfolds into Really Simple Syndication or Rich Site Summary. RSS may not be the centripetal force of the Internet Marketing rage but you very well can’t do without …
Posted in Internet Marketing
I don’t give a damn for a man that can only spell a word one way. ~Mark Twain Have you heard lately the buzz of a new breed of professional called Web Analyst? I wish you did. It will deceptively …
Posted in Website Analytics
Internet Marketing and Internet PR are tools which assist organizations to develop relationships directly with consumers. Internet marketing campaigns offer organizations the ability to deliver targeted messages, to targeted audiences, at a fraction of big-budget advertising costs. Successful internet marketers …
Posted in Internet Marketing
Fall is here, the kids are back in school, and we are in the midst of a booming 4th quarter in the internet marketing world. September was a very busy month at TechWyse. So busy, in fact, that it has …
Posted in Company News
Ever wonder how important a website can be to a company? Since the internet gained widespread appeal in the mid 1990’s I have always found it interesting to see the how the corporate world treats its very own online persona. …
Posted in Internet Marketing
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