This Week in Internet Marketing
To start off a fresh new year, we’ve collected the freshest Internet marketing articles to help you stay in the loop: A Test, Not A Bug: Bing Deep Links To Facebook, eBay, Craigslist Under Google’s Search Result; Google antitrust settlement reshapes patent disputes; New Facebook app to allow free voice calls to friends; and 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013).
Perhaps you caught a glimpse of Bing’s Deep Links for Google’s search result and thought it must have been some sort of glitch; nonetheless, it was a test. It’s no coincidence that Bing choose the most popular search terms during the testing period.
After an 18 month investigation, the Federal Trade Commission failed to produce enough evidence to pursue charges against Google. Mobile device and web markers should be aware this doesn’t mean an end to patent disputes; however, patent experts believe it does mean Google’s competitors should be a little less threatened.
Facebook now offers free voice calling within its messenger app. This feature might be the component Facebook needs to keep up with its competitors. To make voice call both parties must be logged on to Facebook chat. The free calling feature might attract more users to be logged into Facebook more frequently.
Did you know “57% of companies say they generated sales through their blogs, and an identical share have closed business through LinkedIn. 48% have generated customers through Twitter and 42% through Facebook.” These compelling stats and facts can really add perspective to you social media and Internet marketing efforts.