Content Marketing November 30th, 2015
Calling all Dentists!
Here’s the drill.
At TechWyse, we firmly believe in a little strategy called Evergreen Content. Not sure what it is? Check out this #Wysein5.
Essentially, we love content that can withstand the lengths of time (dramatic? Yes.) For example, our evergreen content strategy revolves around providing users with information that is relevant today and will still be relevant two or three years from now.
What is one of the best ways to achieve such topics? Frequently asked questions.
We ask our clients to listen to the questions they receive from potential customers and clients, whether in person and/or on the phone when they call in.
However, everyone has a million and ten things to do in a day (some of those include flossing and brushing. See? I’m on your side.) Therefore, it can be difficult for clients and their staff members to remember such items and not to mention the extra effort it would take on their part…
Well, do I have a solution for you!
So here it is, a quick way to determine which frequently asked questions you can update your blog with! It couldn’t be simpler – I’ve just taken some time to go through some keyword planner tools and find questions that are asked in search engines. Some of these are strange – you have been warned!
Below you will see the keywords I’ve included for a dentist in Google Keyword Planner. Not only will it tell you the competition level for those specific keywords, but also the number of average monthly searches as well. This gives you a good idea of how popular these questions are.
Here are all the questions I’ve gathered together. Tackle some of these questions and help increase your authority with not only search engines and SEO, but with your customers as well.
|How to clean your teeth like a dentist||Medium|
|Why brush your teeth||Low|
|How to clean your teeth without brushing||Low|
|How to clean your teeth with braces||Low|
|Foods that clean your teeth||Low|
|How to clean the back of your teeth||Low|
|Does chewing gum clean your teeth||Low|
|Do apples clean your teeth||Low|
|How to clean your mouth||Low|
|How to clean your wisdom teeth||Low|
|How to floss your teeth||Low|
|When to floss your teeth||Low|
|How to brush teeth properly||Low|
|How to clean teeth properly||Low|
|How to keep teeth clean and healthy||Medium|
|How to keep teeth white||Low|
|Cost of dental implants||High|
|Best way to clean your teeth||Medium|
|How to clean your teeth without a toothbrush||Low|
|Does getting your teeth cleaned hurt||Low|
|How to get whiter teeth||Medium|
|What to use to clean your tongue||High|
|How to clean tongue with toothbrush||Low|
|How to whiten teeth naturally||Low|
|How to avoid teeth problems||Low|
|Teeth games for kids||Medium|
|Cleaning teeth games||Low|
|Brushing teeth games||Low|
|Can you use baking powder to clean your teeth||Low|
|How to clean dentures||High|
There you have it! A thorough guide of potential FAQs to answer on your blog. Of course, I’m sure there are many, many more topics. Leave some additional questions in the comments section below!
How Dentists Can Create Great Evergreen Content For Their ReadersRead time: 2 minutes