A Detailed Guide on Link Evaluation to Improve Link Profile

detailed-link-guide

LANDING PAGE DESIGN

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A landing page is a standalone web page designed and optimized for a specific marketing or advertising campaign.

Landing pages are perfect for advertising a specific product or service that you offer. Although customizable, a landing page typically has conversion-focused content, media, and design with a contact form, call button, or other call-to-action. Convert faster and easier with professionally designed landing pages.

For the best results of any online marketing campaign, you want your potential customers to find exactly what they want with an easy way to buy. You don’t want them to get lost clicking around your website. This is where a dedicated landing page comes in.

WHAT IS A LANDING PAGE?

Landing pages are the kingpins of the conversion world. They are designed as the final step that encourages leads to take a specific action. Your digital marketing efforts need to direct leads somewhere. Every click has a destination, and that should always be a landing page.

While you can send people to a general service or product page on your website, it won’t have the same impact as a landing page. Landing pages are like one big call-to-action: you can send people there from other digital marketing channels, like social media, pay-per-click (PPC), emails, ads, or YouTube videos. Each piece of your digital marketing puzzle needs a clearly defined connection that tells your leads where to go and what to do.

Landing pages have one overall goal: to increase conversion rates. Whether you want purchases, sign-ups, registrations, information queries, or even survey answers, landing pages are specifically designed to get your visitors to act. They’re best used for:

Paid search
campaigns

Vector Smart Object-ai

Traditional print
ad campaigns

Paid/organic
social campaigns

Podcast /video
campaigns

Email
campaigns

In other words, when you have a specific message in an ad, your landing page hits the message home.

Are You Ready Take Your Business To The Top?

Benefits of a Landing Page

Landing pages are laser focused. They allow you to meet your ad campaign goals by narrowing in on a specific message to get a specific result. While their main goals are conversions and lead generation, they are at the root of improving ROI for your ad campaigns. They help you:

Grow your contacts:

Landing pages help you collect more email addresses, allowing you to create meaningful, long lasting relationships with new customers.

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Business Services

New Style Signs has been in the business of providing the finest architectural signs throughout Toronto, Mississauga, Brampton and the larger GTA area since 1961.

Industrial

Great West Equipment is one of the major full-service heavy equipment dealership primarily focussed on forestry and construction industry later on expanded in segments of oil and gas, mining, waste management etc.

Business Services

Pest Protection Plus Inc are equipped with trained wildlife technicians offering a full range of pest and wildlife removal services across the Greater Toronto Area.

Frequently Asked Website Design Questions

Coming Soon!

Post By Shane Barker (3 Posts)

Shane Barker is a digital marketing consultant, named the #1 social media consultant in the nation by PROskore Power Rankings. He has expertise in business development, online marketing and is an SEO specialist who has consulted with Fortune 500 companies, government agencies, and a number of A-list celebrities.

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3 Comments

  • avatar
    Kenoeto Service 

    on 

    I appreciate the work you have done behind finding this data, and thanks for sharing with us too. Search engine optimization (SEO) is a method of getting your website to rank higher in search engines—such as Google, Yahoo or Bing. Content has always been king, but today’s ruler has introduced a strange form of democracy. Keep Writing…

  • avatar

    Great article Shane. I love the list you have created, I have included them in my backlink/seo checklist.
    One thing I would like to ask is why should someone remove links from blogroll, social bookmarking sites and forums, if the sites are relevant and it provides value to the content.

  • avatar

    That’s a very interesting and important blog post for all SEO. I am a new to optimization and just started doing a job after a formal SEO training. I was reading articles on this topic and found yours from Google. Noted so many points from your post and planning to analyze client site’s links using your techniques. Thanks for sharing your knowledge and educating me on this.

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