This Week In Internet Marketing 2011 01 10

This Week In Internet Marketing 2011 01 10

Traditionally, I find that week 2 of January is when business begins to pick up again.  People finally begin to tune back into the regular daily grind.   As such many of the articles I am pointing to this week are focused on tactics you can use to ensure your website is getting maximum attention in the first quarter of 2011.

Internet Marketing News 2011 01 10

Getting Your Company Social Media Attention

social-media I realize that last weeks update spoke about the TechWyse ‘Social Media Angel’ service.  Given the overwhelming response received from this I wanted to talk about this again.  With our ‘Social Media Angel’ service we carefully will interview your company, and provide a  full range of social media exposure.  This includes regular daily status updates on Twitter & Facebook and building your following.  We also will help your business build exposure in other social media sites like YouTube.

Are You Receiving Maximum Exposure Through Google Places?

google-places Several weeks back we made a presentation which explains the recently launched Google Places, and how to receive maximum results from it.  You can learn more about Google Places here.  If you have not signed up for it please make sure to call us and we can help you can educated on the process.  Depending on your industry we are seeing a great deal of traffic volume since November 2010 as a result of this recent change by Google.

 

Drip Marketing & Improving Your Reach With Effective Email Marketing

whichabam One of the most impactful things you can do to keep in your prospects and/or existing clients consciousness is sending them regular email updates about your products and services.  One of the most overlooked items we notice is the lack of measuring the effectiveness of these campaigns.  With WHICHABAM! Email Marketing you can measure things like open rates, A/B tests and even integrate every mailing with Google Analytics.  If you aren’t managing or sending out a regular mailing to your list talk to us and we can help you out with this.

Improve Conversion Without Changing Your Online Budget

conversion One of the biggest things you can do to improve the effectiveness of your online campaigns is review the visual content that visitors are viewing when they enter your website.  If you have not done this then I would highly recommend you review this article about sales funnel development.  To learn about about sales funnel development and its suitability in improving your online campaigns make sure to read this page.

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9 Comments

  • avatar

    We implemented a sales funnel about 6 months ago and it has been extremely helpful not only with driving leads but also with maintaining customers by its ease of use to re-up.

  • avatar

    How does a sales funnel work with a service based product? Is it effective?
    – C

  • avatar

    We have a realativly low budget to increase our web presence. Are website looks great and the visual content is solid. Could a sales funnel still help a company like ours?

  • avatar

    Whichabam!!! Gotta say sounds pretty catchy haha!!! We have been looking into email campaigns for awhile. How do you deal with spam issues or irate clients???
    – D

  • avatar

    We never would have thought we would need social media a in general. At first it seemed as if a tool and obsession for the youth. As time passed we realized we were falling behind as all of our competition were administrating effective social campaigns. Its easy to fall behind with all the new avenues and advances coming out daily. TW's social campaign is perfect for us cause it keeps us on the cusp. Of whats going on, not to mention it gives us an excuse to go on Facebook at work lol!

  • avatar

    Google Places seems to be changing the face of how we search. Very informative I don't think the average business owner is aware of the writings on the wall. Extremely informative especially for business's such as mine. We specializing in retailing niche products, the advantage to appeal to a base in our market puts us ahead of the game great blog!!!!

  • avatar

    Great read on Places. I guarantee most business owners are completly unaware of ranking with places. For my business its really advantageous as we specialize in niche products and having a search that basically maps us out has been extremely helpful.

  • avatar

    Wow! Social Media has become so prevalent in the last couple of years staying on top of its rediculous. First we had Myspace and LinkedIn and Facebook. Now we have to deal with Twitter and Four Square. Sometimes its just too much!!! Its great to have someone like Techwyse taking care of your campaigns. I know we would be falling behind without them.

  • avatar

    Google Places seems to be changing the face of how we search. Very informative I don't think the average business owner is aware of the writings on the wall. Extremely informative especially for business's such as mine. We specializing in retailing niche products, the advantage to appeal to a base in our market puts us ahead of the game great blog!!!!

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