Whether you’re already established in digital marketing or are looking to make your name in the industry, there are many reasons you should be guest blogging. Luckily, it isn’t too difficult to get started – especially when marketing agencies like TechWyse have dedicated slots on their blogs for guest bloggers.
Without further ado, let’s take a look at the top 10 reasons you should guest blog with TechWyse.
1) Get Relevant Backlinks That Boost Your SEO
Everyone working in digital marketing knows the value of a quality backlink.
When you write for TechWyse’s blog, you’ll get a link back to your blog or site (so long as it’s relevant to digital marketing). As a result, we will help boost your site’s SEO, while also providing high-quality content for our readers. Here at TechWyse we’re all about those win-win situations!
2) See Your Link on a Highly Trafficked Blog
With thousands of unique page views per month during peak seasons, and top blogs seeing hundreds of page views monthly, the sky truly is the limit on the TechWyse blog. In addition, blogging on emerging or time-sensitive digital marketing topics can generate even more traffic. Although these blogs have a much faster turnaround time, they are certainly a hot commodity in the digital marketing world.
3) Have Your Blog Promoted to Our Growing Social Network
We’ll let you in on a little industry secret: we love repurposing blog content for our social media channels. With thousands of followers across multiple platforms (including Instagram, Facebook, Twitter, and LinkedIn), we’re hardly short of audience members.
We make it easy for our followers to access you, too! When someone clicks on the link to your blog, they’ll find your name and short author bio at the bottom of your post. This way you also benefit from the repurposing of the content you so diligently created!
4) Build Your Writing Portfolio
When it comes to writing, practice truly does make perfect. Here at TechWyse, we work with digital marketers at all stages of their careers: as long as you can write authoritative, effective blog posts, we want to hear from you.
If you’re an expert in SEO, paid media, content, social media, web design, or all of the above, there’s no better place to showcase your writing prowess than on the TechWyse blog.
5) Diversify Your Skillset
Think writing relevant, authoritative content is outside of your wheelhouse? Think again. You might be better with numbers, or see yourself as more of a visually creative person – but that doesn’t mean you can’t try your hand at guest blogging too!
Chances are you already read a ton of digital marketing-related content on a daily basis. Why not start creating your own? When you’re first starting out with guest blogging, it’s best to write about what you know, whether that’s a specific area of digital marketing (i.e. SEO, paid media, web design), or something even more granular (like how to craft the most effective ad copy, or how to create an enticing landing page). As your guest blogging experience advances, you might choose to take on topics you don’t know as much about, in a bid to learn about something new.
6) Have Editorial Free Reign
We want you to write about what you know and love – as long as it’s relevant to digital marketing.
When you guest blog for TechWyse, you get to choose the topic, title, and images used in your blog post. In addition, your byline appears at the end of the blog. Of course, we give your content a thorough once over before publishing it on our blog, but we let your digital marketing expertise shine through.
7) Get Exposure to Industry Professionals and New Markets
Not only do we publish guest blogs on the TechWyse blog every week, we also often feature guest blogs in our weekly newsletters to clients. This means your blog will get in front of a variety of small business owners and fellow digital marketers.
At TechWyse we aim to provide relevant, valuable content to the readers of our blog, as well as current and prospective clients, and guest bloggers provide a major element of that content.
8) Create Long-Term Collaboration Opportunities
There are no two ways about it: when you join the TechWyse family, you’re part of it for life!
Since we’re all about creating meaningful, long-term relationships, we love working with our guest bloggers on multiple occasions. The whole guest blogging process is so much easier when we know what to expect from you, and vice versa. I mean, it’s a no-brainer: you’d rather repeatedly work with someone who you know you can rely on for quality, relevant content over someone you don’t know as well.
9) Increase Your Organic Traffic
When you guest blog for TechWyse, you’re able to link to and drive traffic back to your website. This means that anyone who reads your post could eventually end up on your site. If there was ever a reason to make your content interesting and effective, this is certainly one.
10) Improve Your Brand Awareness and Credibility
Last, but certainly not least, guest blogging can help grow your personal brand as a marketer and position you as a trustworthy industry leader. This means that when a potential client or business associate Googles your name they will see that you have done the work to establish yourself and learn as much about digital marketing as you can. It shows that you not only talk the talk, but you walk the walk as well.
That’s All She Wrote!
There you have it, the top 10 reasons to guest blog for TechWyse! If you’re interested in working with us, check out our guest blog page, or email firstname.lastname@example.org for more information. We can’t wait to hear from you!