Microsoft adCenter Analytics Discontinued

Microsoft adCenter Analytics Discontinued

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7 Comments

  • avatar

    Microsoft’s adcenter analytics has not yet left beta, and it seems that it will not ever out of beta, and is unlikely to find a replacement.

  • avatar

    Microsoft pulled the plug! Its really a disappointing news. Are they reluctant to open adCenter and related services to all? Did they endorse any new alternative? I guess with this move they’re surrendering their US market, as adCenter facility is not widely available outside US.

  • avatar

    Well, not a surprise really-Microsoft pulling another product off the shelves. Is it an anticipated step from Microsoft as part of its ‘would be-Yahoo deal’. Will they be using Yahoo’s analytics tool kit? Are they planning to rerelease this as a paid gadget…so goes the looming predictions 😉
    Tight lipped Microsoft officials one day will answer

  • avatar

    Without any clear plans to replace this program how come Microsoft made such an idiotic decision. Thanks! At least existing users can access analytics through the end of the year. Microsoft has the liability to clear the fog in this regard, it seems that they’re covering up things from customers, and thats not the way a company like them should work.

  • avatar

    Good that they kept the BETA tag all along. It certainly made sense now that they have decided to discontinue. 😀

  • avatar

    By pulling the plug on adCenter Microsoft has made it clear that they don’t want to play in the free web analytics market. One really cannot be a player in the online advertising market today without access to rich visitor data enhanced with conversion data. And adCenter analytics, I must say left a lot to be desired in this respect.

  • avatar

    Well as you rightly stated at the start, this is no surprise at all. Adcenter always remained in the shadow of Google Analytics, they simply couldn’t match what Analytics was offering to users.

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