How to Respond & Report Fake Reviews On Google, Yelp & Facebook

Report Fake Reviews

LANDING PAGE DESIGN

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A landing page is a standalone web page designed and optimized for a specific marketing or advertising campaign.

Landing pages are perfect for advertising a specific product or service that you offer. Although customizable, a landing page typically has conversion-focused content, media, and design with a contact form, call button, or other call-to-action. Convert faster and easier with professionally designed landing pages.

For the best results of any online marketing campaign, you want your potential customers to find exactly what they want with an easy way to buy. You don’t want them to get lost clicking around your website. This is where a dedicated landing page comes in.

WHAT IS A LANDING PAGE?

Landing pages are the kingpins of the conversion world. They are designed as the final step that encourages leads to take a specific action. Your digital marketing efforts need to direct leads somewhere. Every click has a destination, and that should always be a landing page.

While you can send people to a general service or product page on your website, it won’t have the same impact as a landing page. Landing pages are like one big call-to-action: you can send people there from other digital marketing channels, like social media, pay-per-click (PPC), emails, ads, or YouTube videos. Each piece of your digital marketing puzzle needs a clearly defined connection that tells your leads where to go and what to do.

Landing pages have one overall goal: to increase conversion rates. Whether you want purchases, sign-ups, registrations, information queries, or even survey answers, landing pages are specifically designed to get your visitors to act. They’re best used for:

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Paid search campaigns

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Traditional print ad campaigns

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Paid/organic social campaigns

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Podcast /video campaigns

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Email campaigns

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8 Comments

  • avatar
    Jason Brown 

    on 

    Sadly its getting tougher to get fake reviews removed from Google. I have supplied Google with over 200 fake profiles that only had half them deleted. Google. I resubmitted the reviews to and Google is refusing to remove them. I have started blogging about this practice and Google continuing to turn a blind eye to this illegal practice.

    • avatar

      It is very sad that a company can have a stellar reputation for many years and then one person muddies the water and goggle and other review sites only have an interest in hosting material, no matter what is said. I would like to write a review on YELP and Goggle and any site that lets anything be posted without responsibility. I have a policy of not writing negative reviews.

  • avatar

    We have noticed a competitor, that has a very poor reputation, per many reviews and the BBB rating, has built up over 150 Google Reviews, in 18 months. I strongly suspect he’s generating these, could be one or more things Google doesn’t allow.
    It is really a shame to see see then at the top of the Google 3 Pack.
    Just my rant, as I can find no way to report them.

  • avatar

    We got like 15 bad reviews from our competitors on google+ and I did flag them out but the reviews are still there… These competitors were so silly that they even reviewed using their own name and they all work on the competitor company, so unethical.
    After a few weeks waiting for the reviews to be removed we decided to expose them and prove what they did on this article: http://www.backpackerpubcrawl.com/blog/the-nasty-world-of-online-reviews
    Feel free to have a look, it is actually unbelievable how little effort they even put on it. We hope google could read this article and at least to remove the fake reviews from our pages.

  • avatar

    A great way to regulate this would be integrating reviews into phones so a phone number must be active for the review to count. That would make it very hard to fake these things at least…

  • avatar

    The problem is that Yelp earns too much money this way to change it. Even if you flag the review it will be after everyone has seen it already. I watched an interesting new company that is talking how to solve that issue on Internet but I don’t remember the exact process, name is Honaro Reviews. Apparently they developed some sort of code that stops the scammers from posting fake reviews and there is a way to verify the customers.

  • avatar

    I’ve heard that Yelp has many false reviews before but I did not know that the rate was so high or that other sites experienced the same problem. Thanks for pointing out how to flag them, it’s so important to be able to get rid of people paid to take businesses down that don’t deserve it!

  • avatar

    That’s crazy! I’ve always wondered and suspected that some comments were fake on these sites. However, I never would have thought they’d actually pay for something like that. It’s nuts the extent a business will go. I also never knew there was a website you can go and report this type of thing. Interesting article; I enjoyed it.

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