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Social Media Marketing September 5th, 2010
There is something new in Gmail to build rapport with your contacts called 'Rapportive'. Rapportive is a new browser plug that allows you to do a Strengths, Weaknesses, Opportunities, and Threats(SWOT) analysis of any person in your inbox! With Rapportive installed in your Gmail account, it will scan all major social network websites and store stats for each of your contacts.
Install it to your browser from Rapportive.com. Next time when you log in to your Gmail account you need to log in to Rapportive to use the plugin. As soon as you click on it, it will ask permission for default logging in for the future.
After activating Rapportive, on the right hand side of any email you get the details of the person such as name, photo, occupation along with the details of one's online activities like in twitter, facebook, linkedin etc.
You can control the details that will be visible in your public profile. Move the cursor over the details to edit, delete or add. You can add one or more occupations. Watch out! It talks about you too. So if you do not wish others to see any of your social network activity you just have to remove it from your public profile. Rapportive has a long list of social network sites which you can add to your list.
Wanna enhance your inbox even more? Use raplets. Raplets helps you to have special tabs to manage activities like your reservations or on-demand radio shows.
The available Raplets are;
With the constant development of Gmail 3rd party plugins, Rapportive is a great example while Google will be dominated the Internet for a very long time!