Happy 2014! The new year is off to a running start already with some great posts on some of our favourite blogs including: Top 10 SEO New Year’s Resolutions for a Successful 2014; 7 Marketing Resolutions to Start the New Year Right; and 5 Ways to Have Killer Content in 2014.
Rehashing the most popular New Year’s resolutions in North America and addressing them through an SEO lens, this article illuminates ways to “shed extra pounds” and take the time to become better educated about what SEO will bring in 2014. With a light tone and practical advice, this is a great read for anyone wanting to stay up to date on SEO practices.
Taking a more direct approach to marketing resolutions, this HubSpot article puts an emphasis on mobile devices and responsive design, content, and social media. It also addresses the need for understanding buyer personas as it presents 7 great resolutions for any online marketing campaign.
If there is one thing that will probably not change in 2014 it is the importance of producing content. This next article a must-read post to get your content marketing campaign off to a good start. Reminding us that content is not going anywhere, this guide nevertheless suggests separating it from your link building campaign and letting go of the assumption that content will carry it for us.
More highlights from this week:
When 2 Become 1: How Merging Two Domains Made Us an SEO Killing
How to Get More Followers On Your LinkedIn Company Page With Jason Miller
Managing a Company Blog? The 10 Biggest Mistakes – And the Smartest Ways to Correct Them
Rand Fishkin On The Best And Worst Parts Of Being Moz CEO