Internet Marketing November 5th, 2013
And it’s already November. Here’s a look into the past week of the Internet marketing industry: Using Google+ To Appear in Top Results Every Time; Maximizing Social Advertising for Lead Gen, Engagement & ROI; Could Bing Ever Overtake Google in Search?; and Twitter Raises IPO Price to $23-$25, Could Make $1.7B in the Process.
It’s no secret that social signals have begun to influence SEO rank; however, marketers are still uncovering social media’s effect on SERPs. The good people over at Moz discovered a strategy to help ensure you appear in the top search results every time. All you need is active Google+ account.
Social media advertising… everyone is doing it! And if you’re not, there’s a good chance you aren’t sure which social platform will be most profitable for your cause or what each social media medium has to offer. Understanding the best practices for each network will save you from wasting ad dollars.
There’s a good chance that Bing won’t be overtaking Google anytime soon. Even though Google is the dominate search engine, marketers must realize that there is still a valuable audience dedicated to Bing. Webmaster should consider Bing in their internet marketing strategy. Let’s not forgive, Microsoft has been around a long time and so will Bing.
This Thursday marks a big day for Twitter, as its finally scheduled to go public. Twitter initially set the share price between $17 to $20; however, the company raised its IPO price range to $23- $25. If Twitter sells its desired 70 million shares, it could be earn up to $1.7 billion from the IPO.