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This Week In Internet Marketing 2013 08 20

Internet Marketing August 20th, 2013

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Happy Tuesday,

Here’s some Internet marketing article to keep you up to speed: 7 Ways to Use Google Trends to Punch Up Your Content Creation; Google Lawsuit Stirs Debate Over Email Privacy Rights; Yelp Now Allows Mobile Reviews, Adds More Consumer Alerts; and ‘Geo-Conquesting’ Drives Customers Away From Local Competition with Mobile Ads.

7 Ways to Use Google Trends to Punch Up Your Content Creation

To improve a company’s SEO ranking and to deliver quality content, understanding your target audience’s behaviours and interests is essential. Google Trends is a great reference tool into understanding your audiences search behaviours.

Google Lawsuit Stirs Debate Over Email Privacy Rights

Google has publicly stated that anyone sending message through Gmail shouldn’t expect privacy. More light has been shed on Google’s online privacy policy debate since Microsoft started a campaign indicating Google scans emails for inbox ad targeting. Now a class-action lawsuit is scheduled for September 5.

Yelp Now Allows Mobile Reviews, Adds More Consumer Alerts

Yelp is now allowing users to create business review from their mobile devices. Users can now write reviews in the heat of the moment. Yelp has released a new mobile app to support this new feature. Yelp also announced that user can report businesses offering incentives in exchange for positive reviews.

‘Geo-Conquesting’ Drives Customers Away From Local Competition with Mobile Ads

Geo-conquesting is a mobile advertising tactic used to steal the attention away from local competitors. This advertising strategy allows marketers to expand targeting outside their own location to help build brand awareness against competitors.

More Internet Marketing Headlines

Twitter Now Shows You Articles Where Popular Tweets Have Been Embedded

GoDaddy Acquires Local Business Data Provider Locu

What The Heck Is AdWords Quality Score And Why Does It Matter Anyway?

Google Testing New Feature To Show More Information In Search Results

Foursquare Ads: Worth It For Your Business?

 

Post By Vanessa Copeland (111 Posts)

Vanessa is fresh to the world of Internet marketing but as a digital native, she is quickly catching up to speed. Working with a strong focus on social media, Vanessa aspires to learn all aspects of this fast-paced industry.

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Vanessa is fresh to the world of Internet marketing but as a digital native, she is quickly catching up to speed. Working with a strong focus on social media, Vanessa aspires to learn all aspects of this fast-paced industry.

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This Week In Internet Marketing 2013 08 20

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