This Week In Internet Marketing 2013 08 13

This Week In Internet Marketing 2013 08 13

Happy Tuesday,

Here’s some interesting Internet marketing headlines from the past week: Microsoft: Google Reads Your Private Email Conversations and Spams You; Sheryl Sandberg Sells $90m of Facebook Stock; Twitter Partners With Datalogix To Track When Tweets Lead to Offline Sales; and Facebook Tweeks News Feed Algorithm to Give More Weight to Relevance.

Microsoft: Google Reads Your Private Email Conversations and Spams You

Microsoft has added a new addition to its scroogled campaign against Google, which focuses on gmail. Microsoft insists that Google is violating gmail users privacy by reading all personal emails for better inbox ad targeting. In Microsoft’s video campaign it states that Google is crossing the lines and users should make the switch to OutLook.

Sheryl Sandberg Sells $90m of Facebook Stock

Facebook’s COO, Sheryl Sandberg, recently sold 2.4 million shares (5 per cent of her total holdings) after stocks hit its year high of $38. Her sales transaction resulted in her taking home an impressive $90 million, which marks the largest selloff by a Facebook executive.

Twitter Partners WIth Datalogix To Track When Tweets Lead to Offline Sales

When it comes down to tracking leads and ROI on social media, the metric have yet to be accurately showcased. Twitter wants it’s advertisers to have transparency of the value behind their spend and to do so Twitter has partnered with Datalogix. The main goal of the partnership is to highlight whether or not their ads campaigns drove consumers to stores.

Facebook Tweaks News Feed Algorithm To Give More Weight to Relevance

Facebook Tweaks News Feed Algorithm To Give More Weight to Relevance

All Facebook posts have a shelf life and marketers want to understand how their shelf life can be extended so more fans see posts. In a media release last Tuesday, Facebook announced two News Feed changes from better user experience. The algorithm tweaks include “Story Bumping” and “Last Actor.”

More Internet Marketing Headlines

Salesforce COO George Hu On Conquering the Cloud Word

5 Surprising Thing the Top Ranked Sites on Google Have in Common

SoundsCloud and Google+ Team Up for Embedded Posts

NBC News Snaps Up Tech Start Up to Drive Citizen Journalism 

Yelp Outs More Businesses With Another Batch Of Paid Review Alerts

Post By Vanessa Copeland (104 Posts)

Vanessa is fresh to the world of Internet marketing but as a digital native, she is quickly catching up to speed. Working with a strong focus on social media, Vanessa aspires to learn all aspects of this fast-paced industry.

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3 Comments

  • avatar

    I find it really fun how Microsoft is bashing Google. It’s just really childish and I feel like they are hypocritical because I am pretty sure that Microsoft does most of the thing that they claim Google does too. Also Scroogle seems like something a 10 year old would do. When you see the contents in the site, it not very straight forward and at times just say that they are better.

    • avatar
      Vanessa Copeland 

      on 

      @blackbagel,
      When you can’t beat’em, “Scroogle” them. I agree with you 100 %. The website is confusing and slightly misleading.

  • avatar

    I like the subjects covered in this review , but i would have added the patent that Google got for pay-for-gaze on Glass. Google says they aren’t committed to making a product of it, but its still very interesting.

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