This Week In Internet Marketing 2013 06 11

This Week In Internet Marketing 2013 06 11

Welcome back,

If you were too busy to get your Internet marketing fix this past week, you’re in luck. Here’s a few articles highlighting what’s going on in the IM world: Yahoo Redesigns Search Results Page; 5 Ways Social Media Supports All Critical Areas of Any Company; Google Is Said to Be Acquiring Waze for $1.1 Billion; and Facebook Is Getting Rid Of Over Half Of Its Ad Units.

Yahoo Redesigns Search Results Page

Yahoo has officially launched its new search engine results page (SERP) in the U.S. With ex-Google executive behind the Yahoo wheel, it’s not surprising that the new look bares resemblance to Google’s SERP. This redesign may increase the number of users search queries. It might be time to start paying more attention to the Yahoo platform.

5 Ways Social Media Supports All Critical Areas of Any Company

Social media marketing is much more than an online presence. Multiple levels of any organization – from sales and marketing to HR and client services –  can benefit for having a company showcased on social media. Think outside the box and start using social media as a tool for operations.

Google Is Said to Be Acquiring Waze for $1.1 Billion

All major search engines seem to be on a shopping spree when it comes to acquiring the next big mobile apps. Google has agreed to scoop up map-software provider Waze for $1.1 billion to keep it out of the hands of its competitors such as Facebook. Google wants to hold onto its elite mapping status.

Facebook Is Getting Rid Of Over Half Of Its Ad Units

Currently Facebook offers marketers 27 different ad units; however, reportedly it will be cutting that number in half. Marketers shouldn’t fear, since the overall goal of reducing the number of ad units is to eliminate redundancies. The changes won’t be made overnight, it’s expected for all changes to be made within the next six months.

More Internet Marketing Headlines

Confessions Of A $100 /Month SEO Client

Google Launches New Image Extension For AdWods Ads

Bing Ads Will Copycat AdWords Enhanced Campaigns With New Bid Adjustments

Google Wants to Launch Trusted Stores in UK

Vine Shares Top Instagram Shares on Twitter

Post By Vanessa Copeland (104 Posts)

Vanessa is fresh to the world of Internet marketing but as a digital native, she is quickly catching up to speed. Working with a strong focus on social media, Vanessa aspires to learn all aspects of this fast-paced industry.

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7 Comments

  • avatar

    Facebook is getting rid of half its ad units??? Okay call it a safety measure over redundancies but why are they still being sold. Maybe there’s a timeline. Thanks for the article.

  • avatar

    Thank you for sharing this post especially the update on Yahoo new search engine results. It is time for marketers to reorganize their strategies to get better conversions based on the points highlighted in this article.

  • avatar

    Good article. I especially enjoy the identification of how social media has helped companies both with sales and also reputation. This has enabled these companies maintain their consumers through the ever dynamic business environment.

  • avatar
    Ramkrishnan 

    on 

    Thank you for spending your time to bring all the articles in one place.

  • avatar

    Yes! Thank you for bringing that “Confessions…” article to our attention. That article is really hit home and made me rethink how I’m currently marketing to my local businesses.

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