Time flies by in the world of Internet marketing. Here are some articles to keep you on track: How to Get More Leads From Your Website; Ways Social Media Impacts SEO; How to Take Advantage of Google AdWords`s Improved Geotargeting; Facebook Page Admins Can Now Promote Posts on Mobile; and Predicting Keyword Volume Before Data is in AdWords.
This Week In Internet Marketing 2012 09 25
With the holiday’s right around the corner, it is important to understand how to maximize a business website to generate more leads. By following the tips provided in this article you will comprehend how to increase a website’s conversion rate.
Social media and SEO have become interdependent. Likes, shares, follows and +1’s have proven to have a positive impact on a website’s ranking. It is also important to consider how social media is contributing to local SEO; check ins and geotagged media will help confirm location and benefit local SEO rank.
Google has made improvements to its geotargeting capabilities, making it easier for companies to serve their ads in specific areas. Now canadian marketers can target ads via postal code, which will be a big time and money saver for many companies.
Facebook recognizes the significance of mobile marketing and has updated its free Pages Manager app. Page admins can now promote posts and schedule posts directly from the app.
Here is a way to set your business apart from its competitors; learn how to predict keyword volume before the data is even in AdWords. If this strategy is used as a part of your content marketing process, you can take over search results before anyone knows the search term is popular.