This Week In Internet Marketing 2012 08 14

This Week In Internet Marketing 2012 08 14

Welcome back to another interesting week in the world of Internet marketing. Here are some informative articles to keep you up to IM speed: How Google Finds Unnatural Links to Your Website; Killer PPC Ads: The Fundamentals; 7 Steps To A No Nonsense Social Media Plan; and Google Shows That It Cares If Your Site Is Optimized For Smartphones.

This Week In Internet Marketing 2012 08 14

How Google Finds Unnatural Links to Your Website

Google’s Penguin update, the lead detective in tracking down unnatural links, has “warranted” thousands of sites of potentially being de-indexed for use of spammy links. Google’s algorithms work in mysterious ways, have you ever wondered how Google find these unnatural links pointing at your website? Check out this infographic to get a better understanding of Google’s ways.

Killer PPC Ads: The Fundamentals

When creating pay-per-click ads it’s vital (for a campaign’s success) to stand out against competitors. How do you stand out? Compelling copy, formatting and relevancy. Learn the fundamentals and start crafting your very own “killer” PPC ads.

7 Steps To A No Nonsense Social Media Plan

Stellar social media presences aren’t made overnight. A strategic plan must be put in place to ensure people want to engage with your social network. Don’t know where to start? Here is a helpful guide to follow when planning the angle of your social media plan.

Google Shows That It Cares If Your Site Is Optimized For Smartphones

Have you ever been browsing the web from your smartphone, clicked on a page and was greatly disappointed to discover that the website wasn’t mobile friendly? Google has set out to ease mobile surfing by providing a small smartphone icon next to pages that have been optimized for mobile browsing. Thanks again Google!

More Internet Marketing Headlines

Google: Change Is Coming To Payments For AdSense Publishers

Bing Reveals First Bing Fund Startups

Exclusive: Yahoo’s Mayer Eyeing Twitter’s Stanton for Big Media Role

Infographic: How To Rank For Your Name In Google

5 Quick Tips to Manage Your Online Reputation

Post By Vanessa Copeland (104 Posts)

Vanessa is fresh to the world of Internet marketing but as a digital native, she is quickly catching up to speed. Working with a strong focus on social media, Vanessa aspires to learn all aspects of this fast-paced industry.

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3 Comments

  • avatar

    Again, thanks for compiling all these links. Really saves time when I’m looking for articles. The one about Google was really interesting, no wonder they’re the top search engine today.

  • avatar

    Thanks for sharing, very interesting articles. I find the first one about ‘unnatural links’ a really good read, as it’s something that is all around the web, with people trying to create traffic, links and testing all sorts of methods, whether allowed or not. People are always trying to speed things up, whatever it takes, and thinking they can get away with it.

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