Welcome back to another interesting week in the world of Internet marketing. Here are some informative articles to keep you up to IM speed: How Google Finds Unnatural Links to Your Website; Killer PPC Ads: The Fundamentals; 7 Steps To A No Nonsense Social Media Plan; and Google Shows That It Cares If Your Site Is Optimized For Smartphones.
This Week In Internet Marketing 2012 08 14
How Google Finds Unnatural Links to Your Website
Google’s Penguin update, the lead detective in tracking down unnatural links, has “warranted” thousands of sites of potentially being de-indexed for use of spammy links. Google’s algorithms work in mysterious ways, have you ever wondered how Google find these unnatural links pointing at your website? Check out this infographic to get a better understanding of Google’s ways.
Killer PPC Ads: The Fundamentals
When creating pay-per-click ads it’s vital (for a campaign’s success) to stand out against competitors. How do you stand out? Compelling copy, formatting and relevancy. Learn the fundamentals and start crafting your very own “killer” PPC ads.
7 Steps To A No Nonsense Social Media Plan
Stellar social media presences aren’t made overnight. A strategic plan must be put in place to ensure people want to engage with your social network. Don’t know where to start? Here is a helpful guide to follow when planning the angle of your social media plan.
Google Shows That It Cares If Your Site Is Optimized For Smartphones
Have you ever been browsing the web from your smartphone, clicked on a page and was greatly disappointed to discover that the website wasn’t mobile friendly? Google has set out to ease mobile surfing by providing a small smartphone icon next to pages that have been optimized for mobile browsing. Thanks again Google!
More Internet Marketing Headlines
Google: Change Is Coming To Payments For AdSense Publishers
Bing Reveals First Bing Fund Startups
Exclusive: Yahoo’s Mayer Eyeing Twitter’s Stanton for Big Media Role
Infographic: How To Rank For Your Name In Google
Again, thanks for compiling all these links. Really saves time when I’m looking for articles. The one about Google was really interesting, no wonder they’re the top search engine today.