The TechWyse 'Rise to the Top' Internet Marketing Blog

This Week In Internet Marketing – 2010 07 27

We’ve got another set of great articles and news releases from the Internet Marketing world for you this week.  As much of my own focus here at TechWyse is on website conversion, I’m loving the plethora or information on online selling coming through.  I particularly enjoy my 4th link about enhancing your search experience.

Internet Marketing News – 2010 07 27

Tracking Clicks From Mobile Devices

The ValueTrack parameter has long allowed you to track the clicks that you get via search and the Google Display Network separately.  Knowing that many of us would like to split out mobile clicks in the same way, Google has introduced Mobile ValueTrack to do just that.  This means even better measurement!

The Power Of “Free Shipping”

Two little words “Free Shipping” can have a huge effect on your sales.  These days, consumers are becoming less skeptical of the word “free”.  So much in fact, that they even expect it when shopping online.  This Yahoo! blog entry give us a nice little run down on how to leverage this powerful little concept.

50 Useful Tools For Web Designers

Why is Smashing Magazine so fantastic?  Because they give us new toys and ideas to play with…for free!  This is a wonderful list of various tricks, tools and resources for the modern day website designer.  If you are a designer, this is a must read!

How To Transform Search Behavior Into A Great Search Experience

Search tracking is a great feature in Google Analytics. Like any great tool, it’s only as good as the use you get out of it.  This fantastic post talks about how to use that information to enhance the overall user experience.  After all, your visitors are literally telling you what they want to see!

More Internet Marketing News

Here are a few other useful articles that we thought you may enjoy!

Yahoo! Begins Testing With Microsoft

The Creative vs The Marketing Team

Twitter Tests In-Stream Photos and Videos

Meet The New

Post By Chris (30 Posts)

Chris can usually be found in one of two places: Behind a computer screen wizarding websites and marketing strategies, or on a stage making things disappear. Chris has been applying his conversion focused website skills for over 10 years and is happy to share some of that experience here on the TechWyse blog!

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