Internet Marketing May 31st, 2010
For those of you who have been away from your computer and enjoying the sunny weather this past week, here is your internet marketing update for our final week in May.
A new book by a stellar team is now available for you to take your usage of Google Analytics to the next level. It's called Performance Marketing with Google Analytics, by a strong team of Google experts. We’re excited about the new book and can assure that we’ll be reading it and applying any new techniques that we discover within it’s pages!
Less than 3 months after passing the 10 billion tweet mark, Twitter has reached its 15 billionth tweet. As if we needed any more proof that this is no dying fad, Twitter has once again proven that they are growing and growing FAST!
In following up to the blog about persuasive content writing, this post talks about the call-to-action and various ways to guide visitors throughout your website. It all starts with a look at the purpose of each page, examines where to guide visitors next, and presents a few different ways to do this to achieve maximum conversion success.
We decided that it was important to take our A/B testing ninja skills and apply them to email newsletters using WHICHABAM!. This post will walk you through a specific example of how we increased the success of our own email newsletters by 23% through A/B testing various layouts and options.
Here are a few other articles released in the past week or so that we highly recommend you check out.