Internet Marketing September 1st, 2013
After months of fairly consisted numbers from all four top search engine, Baidu (leading Chinese search engine) makes one of the most dramatic spikes in search engine market share history. Scaling the latter from 1.2 per cent to 15.78 percent, Baidu stole the majority of July’s shares from Google; pulling Google down from 83.12 per cent, to its lowest share dominance in years, to 70.98 per cent. Yahoo and Bing only encounter a small drop.
August marks Google’s lowest search share dominance in the last 12 months. In August 2012, Google was about 14% high in search shares.
Over the past six months Yahoo has been holding around eight per cent of search engine market shares. Bing’s sudden increase has begun to effect its rank.
Regardless of other search engines fluctuating in shares Bing is staying steady month over month in the five per cent range.
Chinese search engine, Baidu finally made the transition into mobile. This most likely is contributing to its massive spike in search market share for August. Do you think this is fluke or will Baidu going mobile change the playing field?
Search Engine Market Share August 2013Read time: 1 minutes