Content Marketing September 7th, 2017
A lot of people don’t like going on camera. These feelings are not atypical. There’s nothing unusual about camera shyness. Yet, it’s easier to captivate an audience with a friendly mien, with a pleasant air.
That means you must explore other avenues of adding usefulness for your customers. Here’s how to make valuable YouTube videos without revealing your identity or exposing your face.
So, you plan to forego showing your face. That means you need a robust intro. First impressions matter. A great YouTube intro exposes your brand to customers. You want the introduction to be a positive one.
The first minute is crucial, of course, but it’s worth your while to put maximum effort into the full first two minutes. That’s because 60% of viewers will stop watching after two minutes.
Outsourcing the work makes a lot of sense here. You don’t just want an intro. You want an intro that will impress. It’s best to leverage people who have spent dozens of hours making intros. They can make an intro that will stand out.
Fiverr allows you to buy awesome intros for $6 ($5 + $1 processing fee). The best way to get the most out of Fiverr is to know what you want. That’s why you should take a look at a video of the best intro templates. It’s a fantastic place for inspiration. Fiverr specialists have spent hours making intros. This is an economical and robust solution.
Some people like to do it themselves. You can use open source software like Shotcut. The software looks pretty similar to Windows Media Maker once you hit the playlist and timeline buttons. The software has mixed reviews, but its similarity to the beloved discontinued movie maker is reassuring.
If you aren’t showing your face, you have to keep people entertained. How can you do that? One way is to offer a slideshow of appealing images in your video. Yet, you can’t use any old image on the web — even if it’s in a video. That would be a violation of fair use laws. Of course, YouTube doesn’t enforce image violations as much as audio or video violations. Still, it’s better to be in the clear when it comes to copyright.
That leaves you with a question. How can you provide value with images? One choice is to go to a website like Pixabay and download images. The images on Pixabay are typically CC0, meaning they are copyright free. Yet, CC0 images have their limitations. For instance, it’s difficult to find CC0 images for niche content. Also, good CC0 images are often used all over the web. You’ll make more of an impression on your users with fresh images.
One way to grab original images is with Canva. Make a free account if you don’t already have one. Here are the easy steps to making alluring original images for YouTube.
Canva is a way to create attractive designs. Why is that so important? Well, you need to keep your audience visually engaged. When you’re on camera, there’s so much data there for the brain of your viewers. Your facial expressions show emotions. You may show humility, pride, confusion, joy, and much more in one brief video.
When is screen capturing software superior to other graphics? When you’re making tutorials. Showing people how to do internet tasks with screen capturing software provides many benefits.
You can download Screen Share X on their website. Here are some simple tips for the software.
Screenshot software is powerful. You can use Canva graphics and Share X screenshots in the same video. It’s not one or the other.
You don’t need to show your face to make a great YouTube video. What you need to do is to create a visual feast for your audience. One great way to end your video with a bang is with a nice outro. Again, Fiverr is a good place for this. Provide value through the whole video. Your audience will notice.