Yet another busy month in the internet marketing world! With all of the anticipation of Microsoft’s new search engine "Bing” the online world has woken up to a few exciting enhancements that are not available in Google. More to come on that on our blog next week though.
May 2009 Search Engine Marketing Headlines
Key Blog Releases
- A new search engine called ‘Bing’ is released. It’s being trumpeted as a ‘decision engine’ and has many cool features that we like.
- Want to know how to setup a Twitter profile for business properly? We wrote a nice article about this and many people have commented on how helpful it was.
- Google Enhances their own search tool with Google Suggest. We like many of the new features Google is rolling out. They are very committed to the continual improvement of their search engine.
- Marketing to Baby Boomers. We learned just how important the baby boomer market is and talked about how you should market to them in your online campaigns.
Website Launches in May 2009
This client had a unique issue in that they have a hard time illustrating what they do. The goal was to deliver a clean and crisp creative which clearly demonstrated what they do. Go to this site and you will see that the design is very easy to look at. It is one of our favorites. The web site features a full content management system, sales funnel development, flash header & logo / brand development.
The Bayview Metals was one of those sites that started somewhere completely different than where it ended up. It also took a long time to get the site launched as we needed to match the sites purpose with the changing vision of the company management team. The company placed importance on quickly showing visitors what they do, who they are company tradition. We developed a top banner flash show to accomplish this goal. This lead generation website also has quick contact forms, a small CMS and a site goal page.
GPABLO is a tool built as an in house tool for our own team to use to scan websites for correct installation of Google Analytics code. We thought that instead of keeping it for internal purposes we would share it with the world! Overall, there is 3 phases to this launch and this was the first one. The present features include ability to scan any website for proper Google Analytics installation and will verify for broken links. Phase 2 will be launching at some point in June and we are very excited to share!
