The TechWyse ‘Rise To The Top’ Blog!

Experts from TechWyse and around the world offer how-to's, strategy advice, interviews, infographics and insights to help your SEO and internet marketing campaigns Rise To The Top!

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October 21st, 2015
Remarketing is a fantastic tool that allows marketers and businesses to display ads to visitors who’ve previously visited your website. By placing a ...
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October 8th, 2015
As an Account Manager, I field many questions from clients about the services  I manage, along with digital marketing questions in general. Recently a ...
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September 24th, 2015
So you’re thinking of dipping your feet into the world of online paid advertising and you're researching which strategy is the best for your business. ...
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September 4th, 2015
Sometimes with AdWords, you can’t see the forest through the trees. There are so many amazing features out there, but they’re just hiding from you… ...
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August 27th, 2015
When it comes to your online marketing strategy, where are you focusing most of your attention? If you're like many other business owners, you've probably ...
What Is Display Media Advertising
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July 6th, 2015
This is where the phrase “a picture is worth a thousand words” could not possibly be more true. When image ads or “display ads” are shown to the ...
Text Ads Vs Banner Ads
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May 11th, 2015
In the world of online advertising, pay-per-click is currently king for businesses on a budget. And in the world of PPC advertising, as in many others, ...
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May 4th, 2015
When you’re managing paid campaigns, there are moments where you have to make quick decisions based on your campaigns’ objectives, budget, and target ...
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February 11th, 2015
1. Sending Visitors to Your Home Page Every ad created for an ad group has a display URL and a destination URL. The display URL is typically the home page ...
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December 19th, 2014
Advertising geeks around the world are looking forward to the emerging era of E-Commerce advertising. New advertising genres are establishing strong roots ...
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August 1st, 2014
As a Senior Account Manager at TechWyse Internet Marketing I get asked this quite often. My answer is simple; transparency, experience and expertise. ...
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July 28th, 2014
A good ad experience is good for everybody involved: users, advertisers, and Google. AdWords is built on this idea and a key aspect of creating a good ...

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