Monthly Archives: November 2011

This Week in Internet Marketing 2011 11 28

It was a busy weekend for all as holiday shopping season officially kicked into gear. In addition to shopping, we saw quite a bit of internet marketing news including: Google+ profiles being linked to Google Places listings; the…Read more

Spotted: Google+ Integration with Google Places
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Posted by in Internet Marketing on November 28th, 2011

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How to Use Google’s Freshness Update to Increase Website Traffic

Google’s freshness update is the latest tweak in the search engine’s ever-increasing intelligent algorithm. This update’s goal is to bring internet users recent, date-based, timely content. Do you remember the Panda update? Panda focused on quality; driving the…Read more

How to Use Google’s Freshness Update to Increase Website Traffic
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Posted by in Search Engine Optimization on November 24th, 2011

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This Week in Internet Marketing 2011 11 21

Fall is in full-swing and so too is the internet marketing world. We saw: 5 ways to improve B2B conversion; a great infographic about how Google AdWords works; new ways to advertise on YouTube; brand adoption of Google+;…Read more

5 Tips To Improve Conversions for B2B Sites
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Posted by in Internet Marketing on November 21st, 2011

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What Business Types are Best Suited for a Pay-Per-Click Campaign?

Most any business will benefit from a PPC campaign. The AdWords marketing auction system was designed so that small business can actually have a viable marketing catalyst to compete against big business. When a company bids to be…Read more

What Business Types are Best Suited for a Pay-Per-Click Campaign?
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Posted by in Pay Per Click on November 17th, 2011

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Excluding Non-Interactive Events In Google Analytics Bounce Rate Calculations

Google Analytics event tracking snippets enable us to track events that are happening on a website; Google Analytics helps us track components like a Flash player, Ajax Image slider, video players, download links, etc. Click here to read…Read more

Google Analytics Bounce Rate Calculations
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Posted by in Website Analytics on November 17th, 2011

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This Week in Internet Marketing 2011 11 14

This week it’s all about Google, every article! The search giant surprised us on a number of fronts: the impact of the “freshness” algorithm update; Google+ ripples and targeting influencers; the new “Sources” feature being tested in search…Read more

The Impact of Google’s “Freshness” Algorithm Update
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Posted by in Internet Marketing on November 14th, 2011

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How to Get a Google+ Business Page

A Starter’s Guide to Google+ Business Pages Google+ Business Pages are here! So how do you get one? We’ve put together a list of what you’ll need to know to get started. First you’ll need to log in…Read more

A Starter’s Guide to Google+ Business Pages
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Posted by in Social Media Marketing on November 8th, 2011

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This Week in Internet Marketing 2011 11 07

Another week, another slew of internet marketing headlines: 7 easy wins for your PPC campaign; new ad placements for Google AdWords; Twitter shown to increase purchase intent; the continued rise of smartphones; and testing new layouts for Google…Read more

7 Quick Tips for a Successful PPC Campaign
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Posted by in Internet Marketing on November 7th, 2011

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