The TechWyse ‘Rise To The Top’ Blog!

Experts from TechWyse and around the world offer how-to's, strategy advice, interviews, infographics and insights to help your SEO and internet marketing campaigns Rise To The Top!

Mobile Will Account For Nearly 20% of PPC Traffic This December
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October 31st, 2011
The week that passed brought us new predictions for mobile PPC traffic this holiday season; how Google rates your site; the absence of search traffic data; ...
Google SSL Encryption Means No More Referral Search Query Data
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October 28th, 2011
I recently noticed something strange within the Google Analytics keyword data: the presence of “Not Provided” in the report and the absence of organic ...
How to Write an Effective Google Pay-Per-Click (PPC) Ad
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October 27th, 2011
Writing a Google text ad is an art form in the Internet marketing world. Sponsored ads not only have to adhere to Google’s specific guidelines and ad ...
Google Mobile Ad Display
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October 24th, 2011
This week it’s all about mobile! Top Headlines in mobile this week are: location based ad relevancy for Google Ads; Google’s high hopes for mobile ad ...
Google’s +1 Button and its Effect on SEO
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October 20th, 2011
Search Engine Optimization involves a mix of different strategies including on-page optimization, keyword optimization, off-page work including directory ...
Yahoo Data Integrated To Bing Webmaster Tool
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October 19th, 2011
It’s finally official, Yahoo! has merged its search results with Bing and now all the ranking and back end data of Yahoo! search will be powered by ...
Optimizing Your Internal Search Result Pages
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October 18th, 2011
Most websites have search boxes as they’re highly useful to visitors, allowing them to browse the site and get what they want. It’s important to note ...
Turning Captchas Into a Branding Tool
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October 17th, 2011
The internet marketing world never slows down, last week brought us: an interesting way to bring branding into captchas; the +1 button makes its way into ...
Shopping Cart Abandonment
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October 13th, 2011
A May 2010 study by Forrester research yielded some rather sobering statistics on the rate of shopping cart abandonment many eCommerce websites are facing. ...
How We Actually See Search Results
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October 11th, 2011
Another week of internet marketing news has come and gone, bringing a slew of interesting headlines with it. This week we learned about how our eyes scan ...
Turkey
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October 7th, 2011
I conducted a quick survey on what all of us at TechWyse are thankful for. It yielded some nerdy, and some rather heartfelt results that included… ...
Google Analytics Introduces Multi-Channel Funnels to Analyse Visitor Behaviour
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October 6th, 2011
Earlier this year Google announced the availability of the new version of Google Analytics for users across all languages. With tons of new features to ...

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