eCommerce Development

eCommerce & The TechWyse Advantage

As you have probably already read on our website, a website typically has one of two goals; To generate a lead or make a sale. eCommerce is all about the latter. Instead of pitching your company and persuading visitors to contact you, the sale happens directly within the website.

eCommerce allows us to directly influence your revenues from the point a visitor comes to your site through the sales funnel and to the actual purchase. This means that not only are we able to give you an exact cost per order to make better data-driven decisions, we can also give you an exact measure of your conversion rate, ROI and make changes which will have a direct impact on how much money is coming through the website. Because online shopping is so competitive (it is almost entirely replacing physical retail for many industries), you need to make sure you're doing it properly from the point of site launch.

eCommerce Software Technologies

Every client has different needs. Here are some of the software carts that we work with and will recommend depending on client requirements:

• X-Cart
• OsCommerce
• Interspire eCommerce
• Virtuemart for Joomla
• WordPress eCommerce
• ZenCart
• CS Cart
• Custom eCommerce development (as required)

eCommerce Development Process

Assessing Your Needs

It all starts with knowledge of individual client requirements. A member of our solutions team will learn about your business and help you assess your needs and identify the right e-commerce solution. From there, we'll scope out the project, recommend the best plan of attack, provide you with pricing and then get the project started.

Conversion Planning & Site Build

The next step is to have your implementation and conversion specialist start to plan the website and how it will convert visitors into customers. Once the eCommerce logic has been established, the fun begins. Creative, site development, product galleries, merchant accounts. The smell of online sales are in the air!

Measure it | Test It | Improve It!

It's amazing what makes people buy in the e-commerce world. In our many years of building, marketing and measuring websites, we've got a pretty good sense of what makes visitors tick. But here at TechWyse, we refuse to assume that we're perfect the first time, every time. The good news is that we have recruited thousands, and even millions of consultants to help us to get it right. Those consultants are your visitors.

If you read about our organization you will understand that this is where your Campaign Analyst can make a difference.

By employing an Analytics strategy we can see everything your visitors do and where they came from. Your Campaign Analyst can then make impactful decisions.

Some samples of what we can then measure and improve:

Once we have this information, we can make changes to the website and marketing campaigns and conduct split tests (using Google Website Optimizer) to try out solutions to increase revenues!

Free 15 Minute Consultation

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