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About The Family Enhancement Centre

The Family Enhancement Centre is a leading mental health clinic dedicated to helping individuals recover from their mental health problems. With the increased popularity of internet marketing, TFEC came to TechWyse in hope of developing a conversion friendly website and help driving relevant traffic to the website.

Requirements

TFEC understood the effect of having a website that funnels their website visitors into leads. TechWyse specializes in designing highly converting websites and the process of continuously improving them.

After our initial meeting with the client, we determined the following website requirements:

• Custom creative (new website design and website build)
• A conversion friendly top banner (sales funnel)
• A full content management system

Results

The Family Enhancement Centre website development project took approximately 10 weeks from documentation gathering to website launch. The creative concept was reflective of the brand and colour scheme provided by the client along with a full CMS built out using a third party software called WordPress.

Here are some of The Family Enhancement Centre’s website functions:

• Search engine friendly site build
• Site wide quick contact forms – lead generation tool
• A full CMS built out using WordPress
  • Client is able to update all website content
  • Client is able to add/edit/delete new service pages
  • Client is able to add/edit/delete new staff members
  • Flash banner

After launching the website, we have watched a gradual increase in visits and leads. The sales funnel continues to perform as expected. The client is incredibly happy with the outcome of the website development project and our marketing efforts will continue to ensure improved website conversions!