Our Portfolio

About Prenatal Genetics Centre

Prenatal Genetics Center is a non-invasive prenatal testing and research laboratory established in year 2000 by research scientists with extensive experience in human non-invasive DNA diagnostics. The Center was formed specifically to provide comprehensive, affordable, fast and accurate service using the latest advances in DNA-based technology. Working closely with the medical community allows the company's scientists to develop new techniques and apply DNA testing for various applications.

Prenatal Genetics Centre came to TechWyse to improve their online branding through a new website design and internet marketing.

Requirements

PGC deals in the health care and sciences oriented industries. It was very important to PGC to maintain a professional yet compelling website design. Our initial consultation and study of their business resulted in the following requirements:

• An attractive and flexible banner, with a strong call to action
• An order form which highlights their services
• A user friendly, easy to navigate design
• A Search Engine friendly website

With all of these elements in mind we initiated the design / development process.

The Result

The project was completed on time and within budget and boasts a new website design that is visually appealing. The new sitehas clean and professional navigationwhich enables easy access to their products and services. Here are some of the features of their website:

• A detailed order form that is accessible from the banner and inner pages
• A dynamic FAQ section that help answer users questions
• Strategically placed quick contact forms that increase leads and conversions

Prenatal Genetics Centre is extremely pleased with the overall design of their new website. The intuitive user friendly design and contact forms have seen an increase in Internet leads. Our marketing department is working closely with PGC to provide cutting edge campaigns to increase their website visibility, branding and online presence.