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	<title>Comments on: Improve PPC Campaigns With Negative Keyword Thinking</title>
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	<link>http://www.techwyse.com/blog/pay-per-click-marketing/improve-ppc-campaigns-with-negative-keyword-thinking/</link>
	<description>Learn, Educate &#38; Rise</description>
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		<title>By: Damien</title>
		<link>http://www.techwyse.com/blog/pay-per-click-marketing/improve-ppc-campaigns-with-negative-keyword-thinking/comment-page-1/#comment-44222</link>
		<dc:creator>Damien</dc:creator>
		<pubDate>Fri, 06 Nov 2009 04:20:56 +0000</pubDate>
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		<description>Thanks Matt, the stuff is  pretty revealing and a real eye opener. For me, it was helpful in deciding which direction to go next. I always look forward to your handy notes, probably for an easier PPC learning pad  ;)</description>
		<content:encoded><![CDATA[<p>Thanks Matt, the stuff is  pretty revealing and a real eye opener. For me, it was helpful in deciding which direction to go next. I always look forward to your handy notes, probably for an easier PPC learning pad  <img src='http://www.techwyse.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Internet Marketing Week At A Glance - Nov 2 &#124; Rise to the Top Blog</title>
		<link>http://www.techwyse.com/blog/pay-per-click-marketing/improve-ppc-campaigns-with-negative-keyword-thinking/comment-page-1/#comment-43928</link>
		<dc:creator>Internet Marketing Week At A Glance - Nov 2 &#124; Rise to the Top Blog</dc:creator>
		<pubDate>Tue, 03 Nov 2009 03:58:34 +0000</pubDate>
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		<description>[...] Matt Asks Us All To Keep Thinking About Negative Keyword Thinking [...]</description>
		<content:encoded><![CDATA[<p>[...] Matt Asks Us All To Keep Thinking About Negative Keyword Thinking [...]</p>
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		<title>By: Tom Demers</title>
		<link>http://www.techwyse.com/blog/pay-per-click-marketing/improve-ppc-campaigns-with-negative-keyword-thinking/comment-page-1/#comment-43379</link>
		<dc:creator>Tom Demers</dc:creator>
		<pubDate>Thu, 29 Oct 2009 14:46:03 +0000</pubDate>
		<guid isPermaLink="false">http://techwyse.com/blog/?p=3540#comment-43379</guid>
		<description>@ Latha Google&#039;s search query report is a great way to find out what your keywords are actually matching against: http://adwords.google.com/support/aw/bin/answer.py?hl=en&amp;answer=68034 and my company also has a tool that helps: http://www.wordstream.com/negative-keywords (there&#039;s a free trial).

Hope that helps!

Tom</description>
		<content:encoded><![CDATA[<p>@ Latha Google&#8217;s search query report is a great way to find out what your keywords are actually matching against: http://adwords.google.com/support/aw/bin/answer.py?hl=en&#038;answer=68034 and my company also has a tool that helps: http://www.wordstream.com/negative-keywords (there&#8217;s a free trial).</p>
<p>Hope that helps!</p>
<p>Tom</p>
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		<title>By: Latha</title>
		<link>http://www.techwyse.com/blog/pay-per-click-marketing/improve-ppc-campaigns-with-negative-keyword-thinking/comment-page-1/#comment-43321</link>
		<dc:creator>Latha</dc:creator>
		<pubDate>Thu, 29 Oct 2009 03:38:53 +0000</pubDate>
		<guid isPermaLink="false">http://techwyse.com/blog/?p=3540#comment-43321</guid>
		<description>Matt, that was very informative.
Looks like weeding out the bad ones, leaves us with the best possible active set of keywords.
How do you identify keywords which are in the negative keyword list, which might be suitable? Is it by looking at the Analytics report ?</description>
		<content:encoded><![CDATA[<p>Matt, that was very informative.<br />
Looks like weeding out the bad ones, leaves us with the best possible active set of keywords.<br />
How do you identify keywords which are in the negative keyword list, which might be suitable? Is it by looking at the Analytics report ?</p>
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