The Search Engine Market Share results are in.  Why is this important?  Well for many reasons!  If you are a business owner then you probably want to know where people are searching for products and services similar to yours so that you can make sure you are setup.  The ‘searcher’ inside of you likely wants to know where people are searching so they can see what all the buzz is about.

Google Continues its Rise in Prominence

Chart showing Google's Prominence

Not surprising given the current issues going on at Yahoo! it appears that both Google and MSN/Live continue to gain ground in the search market.  Yahoo! and AOL both continue their own downward trend.

  • Google search is now up from 81.11% to 81.26%
  • Yahoo! search is down from 10.47% to 10.43%
  • MSN/Live search are down from a combined 4.56% to 4.55%

2009 Organic Search Predictions

  • Look for some social search utilities to possibly make an appearance in 2009.  It is certainly possible.
  • Look for continued rise of search personalization to effect rankings, although not nearly as much as is being discussed.

Related posts: