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Initiation into the Intent of Web Analytics The first thing that comes to one's mind after creating a website is the number of visitors that it can generate. More important is the fact that these visitors become customers or lead …
Posted in Website Analytics
Filters and Profiles in Google Analytics After finishing an awesome Google Analytics course I feel refreshed, energized and have a whole new outlook on the way a website owner deals with visitors. Unfortunately not many webmasters are taking advantage of …
Posted in Website Analytics
How Important is Setting Goal Value in Google Analytics? Are you a sport fan? Do you play sports of any kind? Can you imagine if there were no nets in hockey or soccer. How about playing a game of basketball …
Posted in Website Analytics
One of the most important crystal balls for small businesses online is web analytics. The reason that I personally rank this as the one of the most important tools is you can leverage it to look into the minds of …
Posted in Website Analytics
E-commerce or business on the web is not to be considered a silo, but part of the larger eco-system of offline and online efforts to promote brand awareness, improve customer service and drive sales. Armed with a succession of tools …
Posted in Website Analytics
Google this month announced the roll-out of new analytics features, and also a further tweaked, more complete and leaner Google Analytics Tracking Code. And in my opinion, the timing could not have been better! The Google Analytics tool, though quite …
Posted in Website Analytics
I don’t give a damn for a man that can only spell a word one way. ~Mark Twain Have you heard lately the buzz of a new breed of professional called Web Analyst? I wish you did. It will deceptively …
Posted in Website Analytics
The world of web analytics is opening us all up to some wonderful information in internet marketing that no other medium has ever been able to offer us. Wouldn’t companies from back in the 1980′s loved to be able to …
Posted in Website Analytics
Now that the sneak previews have confirmed the existence of Microsoft Gatineau, let’s fetch some popcorn get comfy in our ringside seats as Microsoft and Google slug it out for nice big slice of search engine marketing pie. Gatineau Beta …
Posted in Website Analytics
I've just completed doing some research on Microsoft's 'soon to be launched' website analytics software, which is being called "Gatineau" during its beta testing. In 2006 Microsoft purchased 'DeepMetrix Corporation' and has been working very diligently to improve and customize …
Posted in Website Analytics
Understanding your web visitors has always been a difficult task for most analysts. It is very important to have a basic understanding for some of the fundamentals, and more important to utilize them to help increase the productivity of your …
Posted in Website Analytics
For those of you that do not know, Google Analytics is now live and ready for anyone that has a website. Even more exciting is the fact that Google has recently announced that they are launching a slightly new interface …
Posted in Website Analytics
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