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Category Archives: Website Analytics



Google Analytics Bounce Rate Calculations

Excluding Non-Interactive Events In Google Analytics Bounce Rate Calculations

Google Analytics event tracking snippets enable us to track events that are happening on a website; Google Analytics helps us track components like a Flash player, Ajax Image slider, video players, download links, etc. Click here to read some best …

Posted in Website Analytics
Posted on November 17, 2011 by Elan
Reply
Yahoo Data Integrated To Bing Webmaster Tool

Yahoo Data Integration in Bing Webmaster Tool

It’s finally official, Yahoo! has merged its search results with Bing and now all the ranking and back end data of Yahoo! search will be powered by Microsoft. Yahoo! has been trying hard to compete with Google’s search algorithm and …

Posted in Website Analytics
Posted on October 19, 2011 by Ibrahim
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Google Analytics Introduces Multi-Channel Funnels to Analyse Visitor Behaviour

Google Analytics Introduces Multi-Channel Funnels to Analyse Visitor Behaviour

Earlier this year Google announced the availability of the new version of Google Analytics for users across all languages. With tons of new features to help you analyse visitor behaviour Google Analytics is taking measurability to a new level, if …

Posted in Website Analytics
Posted on October 6, 2011 by Mahesh
2
Improving-Mobile

Improving Mobile Traffic using Google Analytics

With the influx of smart mobile devices everyone is talking about the potential for mobile sales. ABI Research predicts that m-commerce will top $119BN in 2015, up dramatically from the $2BN predicted for 2010. Mobile transactions ARE the future of …

Posted in Website Analytics
Posted on September 8, 2010 by Jon
4
google-keyword-tool

Google to Introduce a New Keyword Tool

Google has announced that it will be offering a new Updated Keyword Tool. This will follow them phasing out it's current Keyword Tool and the Search-Based Keyword Tool by the end of this month. When it finally does go live, …

Posted in Website Analytics
Posted on August 13, 2010 by Matt
2
google-analytics-reports

How To Share Google Analytics Custom Reports Between Profiles

A special gift for all our ad agencies or developers managing many Google Analytics accounts from their master control area. When you are managing lots of Google Analytics profiles it is a huge benefit to be able to share your …

Posted in Website Analytics
Posted on July 26, 2010 by Jon
3
google-analytics-and-adwords

Google Analytics and Adwords Enhancements

Great news from eMetrics San Jose! Yesterday Brett Crosby took the stage and announced several enhancements to the Google Analytics product set. We will post a review on each of the new features as they become available but here is …

Posted in Website Analytics
Posted on May 6, 2010 by Jon
1
Using-Advanced

Using Advanced Segmentation in Google Analytics

Advanced segmentation is a feature in Google Analytics that lets you segment all your data in a profile. It is a tool you can use to slice and dice your Analytics data with great precision. Advanced segments allow you to choose …

Posted in Website Analytics
Posted on May 5, 2010 by rifa
2
regex-googleanalytics

Three Reasons To Use Regular Expressions in Google Analytics

A regular expression (affectionately called "RegEx") is a string that many of us Google Analytics geeks use to describe or match a set of strings based on certain syntax rules. Google Analytics (GA) supports regular expressions so that users can …

Posted in Website Analytics
Posted on April 21, 2010 by Elan
2
avinash-emetrics-smx

Notes from Avinash Kaushik at eMetrics / SMX Toronto 2010

A great first full day at the SMX / eMetrics Marketing Optimization summit in Toronto, Canada! Some of Avinash’s Valuable Comments at SMX / eMetrics Toronto 2010 For those that could not attend here are some notes from day’s opener …

Posted in Website Analytics
Posted on April 8, 2010 by DJ
5
Search-Reports

Using Internal Site Search Reports In Google Analytics To Improve

The internal site search component of Google Analytics is a form of navigation that allows users to search for specific content on your site which can help you understand visitor behaviour to a whole new level and make adjustments accordingly. The …

Posted in Website Analytics
Posted on March 25, 2010 by Priya
3
Tag-Email

How To Tag Email Campaigns Using Google Analytics

Email marketing is generally the best overall traffic source for converting revenue or leads that we see.  After all – visitors are already engaged and have shown interest in your product or service.  Moreover, you are sending them information on special offers …

Posted in Website Analytics
Posted on March 23, 2010 by Jon
6
Bounce-Rate

What Is A Good Analytics Bounce Rate?

Going online and making a website effective the way a developer wants to is not  always a cakewalk. Many developers do not know which metrics to look at to ensure site performance.  This is because there are so many to look …

Posted in Website Analytics
Posted on March 17, 2010 by Asha
6
web-design-ga

Five Web Design Tips For Better Web Analytics Measurement

As website analysts our focus is on one main goal - to improve website conversion. Whether it is by improving content or increasing marketing campaign effectiveness we are always looking for ways to bring more business via online efforts. In order to …

Posted in Website Analytics
Posted on February 24, 2010 by Jon
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