It’s tiresome when in absence of a proper academic curriculum we learn the SEO ropes from rehashed paraphrased stuff from ‘been-there-done–it’ SEO’s. While there is nothing wrong with that, once in a while you crave for the pure pristine stuff. You know – the stuff right from the source.  And what better source to [...]

E-commerce or business on the web is not to be considered a silo, but part of the larger eco-system of offline and online efforts to promote brand awareness, improve customer service and drive sales.
Armed with a succession of tools that flaunt sophistication to report on every conceivable action of visitors on websites, their likes and [...]

As far as my research shows they do. Statistics show that 75% to 80% of the top 10% of searches are not only cataloged by Google Directory but also by Dmoz.org. What is Dmoz you ask? Dmoz.org is a directory of websites, reviewed by the editors based on a set of submission guidelines.
Google’s Pagerank™ [...]

Google this month announced the roll-out of new analytics features, and also a further tweaked, more complete and leaner Google Analytics Tracking Code.
And in my opinion, the timing could not have been better!
The Google Analytics tool, though quite advanced (and free to boot!), is suited to measure the performance of websites with page paradigm in [...]

Stretch out acronym RSS and like the windbag of an accordion it unfolds into Really Simple Syndication or Rich Site Summary. RSS may not be the centripetal force of the Internet Marketing rage but you very well can’t do without it.
With 7.3 billion pages added to World Wide Web everyday. It will do you world [...]

I don’t give a damn for a man that can only spell a word one way. ~Mark Twain
Have you heard lately the buzz of a new breed of professional called Web Analyst? I wish you did. It will deceptively sound like a normal conversation. You think you understood it all each word of the [...]

It’s not every day that you see a runner-up celebrate a straight set loss in a Grand Slam. Last month Djokovic did just that. After Roger Federer had run rings round him in the finals of the US open, Djokovic did not need a hole to crawl into and sulk. Instead he partied the night [...]

Now that the sneak previews have confirmed the existence of Microsoft Gatineau, let’s fetch some popcorn get comfy in our ringside seats as Microsoft and Google slug it out for nice big slice of search engine marketing pie. Gatineau Beta 1 will launch sometime this year. But if all the pizzazz rings true Gatineau’ will [...]

Like me, if you happen to be in internet marketing industry (IM), these are exciting times.  Internet marketing is poised for a major leap forward. (See Web 2.0) The hubbub is not only about $ 13.5 billion that IM can rake this year alone but qualitatively what it can deliver to clients.  A sudden availability [...]