It’s tiresome when in absence of a proper academic curriculum we learn the SEO ropes from rehashed paraphrased stuff from ‘been-there-done–it’ SEO’s. While there is nothing wrong with that, once in a while you crave for the pure pristine stuff. …
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Search Engine Optimization
E-commerce or business on the web is not to be considered a silo, but part of the larger eco-system of offline and online efforts to promote brand awareness, improve customer service and drive sales. Armed with a succession of tools …
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Website Analytics
As far as my research shows they do. Statistics show that 75% to 80% of the top 10% of searches are not only cataloged by Google Directory but also by Dmoz.org. What is Dmoz you ask? Dmoz.org is a directory …
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Internet Marketing
Google this month announced the roll-out of new analytics features, and also a further tweaked, more complete and leaner Google Analytics Tracking Code. And in my opinion, the timing could not have been better! The Google Analytics tool, though quite …
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Website Analytics
Stretch out acronym RSS and like the windbag of an accordion it unfolds into Really Simple Syndication or Rich Site Summary. RSS may not be the centripetal force of the Internet Marketing rage but you very well can’t do without …
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Internet Marketing
I don’t give a damn for a man that can only spell a word one way. ~Mark Twain Have you heard lately the buzz of a new breed of professional called Web Analyst? I wish you did. It will deceptively …
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Website Analytics
It’s not every day that you see a runner-up celebrate a straight set loss in a Grand Slam. Last month Djokovic did just that. After Roger Federer had run rings round him in the finals of the US open, Djokovic …
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Website Conversion
Now that the sneak previews have confirmed the existence of Microsoft Gatineau, let’s fetch some popcorn get comfy in our ringside seats as Microsoft and Google slug it out for nice big slice of search engine marketing pie. Gatineau Beta …
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Website Analytics
Like me, if you happen to be in internet marketing industry (IM), these are exciting times. Internet marketing is poised for a major leap forward. (See Web 2.0) The hubbub is not only about $ 13.5 billion that IM can …
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Website Conversion