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A PPC extraordinaire, Mr Hogan can be found deep in the anals of PPC admins everywhere. Researching, administering and writing. Sometimes he even finds the time to contact the outside world with a blog or two.
Google recently announced Beta testing of the new AdWords interface, and TechWyse was selected to test out the look within a few of our own accounts. Like anything new, it takes some getting used to, but so far it has …
Posted in Pay Per Click
Google Zeitgeist for 2008 has been released, outlining the most popular search terms from around the world in a variety of categories. It also includes geographic breakdowns, outlining the top search terms in Google from individual nations. Here's a look …
Posted in Internet Marketing
Google AdWords has become the leader in pay-per-click advertising over the past few years, and has changed the way advertisers do business online. However, traditional display advertising remains strong, and Google’s Content Network gives advertisers a much more affordable option …
Posted in Pay Per Click
A Warning to Clients and Advertisers About Google AdWords Phising Scam Yesterday afternoon, a client notified TechWyse that they received an email that appeared to be from Google, asking them to resubmit their payment information for their Google AdWords account. …
Posted in Internet Marketing
I'm sure you've heard it said before-keep your web copy simple. But what about menu links you might not think about? Ever wondered how they affect visitor interaction on your web site? While keeping your web copy simple should be …
Posted in Internet Marketing
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