It seems Google is serious about redefining the local search space. New initiatives have come out of the Google stable in the last few days aimed at making local search more relevant. The measures include showing local results for non-local search queries, expansion of Google Suggest and Local News. These are not just cosmetic changes but [...]

Social search has been a much talked about phrase in the internet marketing world for quite some time now. While it was supposed to pose a serious threat to traditional algorithm based search, social search has seen itself in a state of continuous evolution. It might take some more time for the challenge to be [...]

Chrome, Google’s very own browser is out of the beta stage. Just about 100 days after the launch, Google has swiftly released the tool from the cradle. In those 100 days, Chrome is claiming over 10 million active users worldwide and has seen 14 updates. Now with latest 15th update Google has removed the [...]

If you have an online business and you want to expand it using internet search then this post is for you. If you have an online business, on the other hand,  and you just want to help search engines make some extra bucks this one you can afford to miss. This post talks about landing [...]

YouTube, the hugely popular internet video sharing website has at long last announced support for deep linking in its videos. You can now deep link to YouTube videos, i.e. you can now link direct to a particular spot in a YouTube video, so that someone clicking the link will be taken to the video at [...]

A potentially beneficial yet gravely underused area in the search engine optimization realm is image optimization. While site owners and merchants see their images show up in the regular search results, few understand the real benefits of image search optimization. This post aims to throw some light on the importance of image optimization.
What is [...]

When writing content for websites there is a vital question that needs to be paid proper attention. A question that can prove decisive for your website and your online business. Finding the right answer can win you the world, but getting it wrong can also spell doom.
The question
To whom should the content, or the copy [...]

Yes, it’s official now. Google has launched its very own browser Chrome. The beta version has been released across the globe in over a hundred countries. You can read the Google take on the Chrome here . And in this Chrome Comic , Google comes clean as to why it thought the world needed a [...]