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Monthly Archives: November 2011

This Week in Internet Marketing 2011 11 28

It was a busy weekend for all as holiday shopping season officially kicked into gear. In addition to shopping, we saw quite a bit of internet marketing news including: Google+ profiles being linked to Google Places listings; the…Read more

Spotted: Google+ Integration with Google Places
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Posted by in Internet Marketing on November 28th, 2011

How to Use Google’s Freshness Update to Increase Website Traffic

Google’s freshness update is the latest tweak in the search engine’s ever-increasing intelligent algorithm. This update’s goal is to bring internet users recent, date-based, timely content. Do you remember the Panda update? Panda focused on quality; driving the…Read more

How to Use Google’s Freshness Update to Increase Website Traffic
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Posted by in Search Engine Optimization on November 24th, 2011

This Week in Internet Marketing 2011 11 21

Fall is in full-swing and so too is the internet marketing world. We saw: 5 ways to improve B2B conversion; a great infographic about how Google AdWords works; new ways to advertise on YouTube; brand adoption of Google+;…Read more

5 Tips To Improve Conversions for B2B Sites
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Posted by in Internet Marketing on November 21st, 2011

What Business Types are Best Suited for a Pay-Per-Click Campaign?

Most any business will benefit from a PPC campaign. The AdWords marketing auction system was designed so that small business can actually have a viable marketing catalyst to compete against big business. When a company bids to be…Read more

What Business Types are Best Suited for a Pay-Per-Click Campaign?
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Posted by in Pay Per Click on November 17th, 2011

Excluding Non-Interactive Events In Google Analytics Bounce Rate Calculations

Google Analytics event tracking snippets enable us to track events that are happening on a website; Google Analytics helps us track components like a Flash player, Ajax Image slider, video players, download links, etc. Click here to read…Read more

Google Analytics Bounce Rate Calculations
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Posted by in Website Analytics on November 17th, 2011

This Week in Internet Marketing 2011 11 14

This week it’s all about Google, every article! The search giant surprised us on a number of fronts: the impact of the “freshness” algorithm update; Google+ ripples and targeting influencers; the new “Sources” feature being tested in search…Read more

The Impact of Google’s “Freshness” Algorithm Update
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Posted by in Internet Marketing on November 14th, 2011

How to Get a Google+ Business Page

A Starter’s Guide to Google+ Business Pages Google+ Business Pages are here! So how do you get one? We’ve put together a list of what you’ll need to know to get started. First you’ll need to log in…Read more

A Starter’s Guide to Google+ Business Pages
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Posted by in Social Media Marketing on November 8th, 2011

This Week in Internet Marketing 2011 11 07

Another week, another slew of internet marketing headlines: 7 easy wins for your PPC campaign; new ad placements for Google AdWords; Twitter shown to increase purchase intent; the continued rise of smartphones; and testing new layouts for Google…Read more

7 Quick Tips for a Successful PPC Campaign
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Posted by in Internet Marketing on November 7th, 2011

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