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March madness is upon us! For all of you that were looking for some love in the Valentine month 2009, it appears that many of us were left with a cold heart. Both traffic and conversions were down for the …
Posted in Company News
Another month and another increase in the prophetic search market share for Google. While the percentage increase may seem somewhat small, month to month the growth is actually quite rapid. Consider that this time last year Google had a market …
Posted in Internet Marketing
There have been rumblings coming out of the Microsoft world that MSN is testing a new search platform entitled Kumo. If successful, the name will certainly change from it’s test moniker to something better suited to the Microsoft corporate identity or …
Posted in Internet Marketing
Google announced today the release of the Google Analytics Individual Qualification accreditation course. For $50 and a passing grade of 75% or more you can get recognized as a person that is qualified as a Google Analytics Individual Expert (GAIQ) …
Posted in Website Analytics
Lan ding pages are one of the most impactful items you can add to your PPC campaign to improve your chance of conversion. In our ‘click happy’ world, we have already learned that when someone visits your website, they make …
Posted in Pay Per Click
Last week, Google introduced a new Display URL policy for all AdWords advertisers. The policy as explained on the Inside Adwords blog essentially states that advertisers may no longer use more than one display URL per ad group. How Does The New Google Display URL Policy Effect …
Posted in Pay Per Click
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