Google Ventures, the new venture capital arm of Google, has been launched with the expressed goal of finding "the next big thing" in the online world.
Whether that is a company in need of seed funding, or an established company looking to expand, Google is looking to help these companies become major players in their industry [...]
There has been a lot of talk in the official Google Analytics Group for Qualified Companies about the effects that the recently launched Google Analytics Qualified Individual program is (and may continue) to have on the legitimacy of the authorized consultant program.
The argument is that until this program was launched, there was a very select [...]
Twitter, a social site which allows users to add quick status updates (similar to Facebook) this week made a small change to its title tag, showing us all that even they are interested in improving the Search Engine Optimization value of their website.
The format that was being used previous to this week for the Title [...]
I found a really interesting article on Nielson the other day which outlines the amazing growth of Twitter in just one year. In February 2008, Twitter had 475,000 users. Just one year later there is more than 7 million! That is a growth rate of 1382%!
Interestingly, the article also mentions the largest demographic (by far) [...]
Toronto, Ontario, March 23, 2009 – TechWyse Internet Marketing officially announced the release of its Free Google Analytics Verification and Broken Link Scan tool today.
Branded as GPABLO and launched on the domain www.gpablo.com, the tool will aid the Google Analytics community in both verifying that the javascript code is placed on every page of [...]
Although I usually am not overly impressed with the marketing measures done by Microsoft, I have to give them credit for a more simple, yet effective promotion they are running for Microsoft adCenter.
As a 2nd birthday present Microsoft adCenter is offering to take all of the existing keywords from your Google Adwords campaign and [...]
Yahoo Search Marketing added new enhanced targeting features to their advertising program this week including all of the following:
demographic targeting
more precise geographic targeting
ad scheduling (much like Google AdWords)
cost per click bid changes based on your target settings
These settings are accessible through icons under the 'targeting' column on the campaigns page. The three icons to look [...]
One of the most important, yet grossly neglected area of Website Design process is in the selection of the font and font size . Few designers realize that the font and font size can have a great impact upon the visitor’s initial impression and can significantly effect the overall bounce rate of visitors coming to the [...]
It should come as no surprise that Microsoft announced this week that they would be discontinuing their adCenter Analytics beta program as of the end of 2009. The odd thing is that no real reason was given for the discontinuation.
Introduced in 2007, adCenter Analytics never really established itself in the web analytics field, and rarely, [...]
I was recently reading a news item which stated a few domain names which were purchased at exorbitantly high rates. The domains that were in this list included diamond.com for $7.5 million, business.com for $ 7.5 million and beer.com for $7 million. What it shows to me is that domain names can command immense value for many [...]
For many online companies this decade, the heart and soul for business has been search traffic, and more specifically - Google traffic. Search engine optimization is an inevitable progressive business strategy for companies and corporate sectors. Within the past couple of years, social media platforms have sprung a new ‘social media optimization’ industry (aka SMO), focused on [...]
March madness is upon us! For all of you that were looking for some love in the Valentine month 2009, it appears that many of us were left with a cold heart. Both traffic and conversions were down for the majority of website owners in February. This trend was flipped last year when February 2008 [...]


















