As one of the editors of this blog, I usually take quite a bit of time to schedule our lineup of blogs. Today, however, I found myself contributing to my personal writings in my own blog. One of the items …
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Search Engine Optimization
Google AdWords has become the leader in pay-per-click advertising over the past few years, and has changed the way advertisers do business online. However, traditional display advertising remains strong, and Google’s Content Network gives advertisers a much more affordable option …
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Pay Per Click
Having spent time as a Rogers mobile phone representative as well as other Telecom provider solutions from other companies, I found out first hand what people are willing to do and pay for in order to to get “in-the-moment” satisfaction …
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Internet Marketing
Blogging is not just about telling your friends about your food habits, your daily routine or even perhaps showing off your skateboarding talents by posting some cool videos on it. No -, blogging has come a long way from just …
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Search Engine Optimization
Yes really… it’s true. Outside of us Cyber Marketing geeks, some webmasters and a handful of astute web site owners, no one really seems to know what SEO (Search Engine Optimization) really is. And trying to explain it to someone …
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Search Engine Optimization
For those that do not know already, Google has just released a BETA version for the new Google Adwords interface. Yes, TechWyse is also one of those internet marketing companies that has been given the opportunity to use the new …
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Pay Per Click
One of the the most under rated elements of Pay Per Click marketing is the ability to build and measure the effectiveness of different elements against each other. Split testing, also called A/B testing, refers to the process of developing …
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Pay Per Click
YouTube, the hugely popular internet video sharing website has at long last announced support for deep linking in its videos. You can now deep link to YouTube videos, i.e. you can now link direct to a particular spot in a …
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Online Innovation