A Warning to Clients and Advertisers About Google AdWords Phishing Scam


A Warning to Clients and Advertisers About Google AdWords Phising Scam
Yesterday afternoon, a client notified TechWyse that they received an email that appeared to be from Google, asking them to resubmit their payment information for their Google AdWords account. The problem is, they received the email in an email account used by their receptionist, and [...]


February Rise To The Top Wrapup


In this edition today I am keeping things simple; there are only 2 things to discuss!
Firstly, I urge you to read the article listed below regarding a free online seminar called “Lead Generation 2.0”. I will be one of 2 speakers at this event and will be speaking about both search marketing and social media [...]


TechWyse to Speak at Lead Generation Webinar for CATA Alliance


FOR IMMEDIATE RELEASE
Topic: Lead Generation 2.0
When? Wednesday, March 19th, 2008
Time: 12:00pm EDT
Register Here: http://www.tmrc.ca/webinar_growth6_level3.html

Daryl Kennedy, of TechWyse Internet Marketing has been invited to join in an exciting seminar series speaking about Lead Generation in the Web 2.0 world. With more than 50 growth oriented technology companies on board from CATA Alliance for this seminar, [...]


Optimize Your Google AdWords Spending by Tracking KPIs


Setting Key Performance Indicators for CPC or PPC Traffic
As a Google Analyst one of the important and challenging concepts to manage is establishing the most applicable web metrics to every tracking campaign managed. The reason for this blog post is to provide some clarity and guidelines in setting up Google Analytics key performance indicators for [...]



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