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Monthly Archives: July 2007

Microsoft Gatineau :: Web Analytics Package to Compete With Google

I've just completed doing some research on Microsoft's 'soon to be launched' website analytics software, which is being called "Gatineau" during its beta testing. In 2006 Microsoft purchased 'DeepMetrix Corporation' and has been working very diligently to improve…Read more

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Posted by in Website Analytics on July 29th, 2007

Online Marketing: Strengthening Brand Ties

With online ad spending hitting record highs in North America, companies are beginning to take advantage of the interactive potential of the internet to strengthen brand ties. The Interactive Advertising Bureau of Canada (IAB Canada) reports that online…Read more

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Posted by in Internet Marketing on July 27th, 2007

Increase Your Conversion with Live Chat

How frustrating is it to find yourself lost on the web? Though there is a result for pretty much any search on Google, this isn’t always the answer to your query. A handy little tool that I think…Read more

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Posted by in Website Conversion on July 24th, 2007

Web Site Development Project Approach

After speaking with many of our potential web design and development clients, I thought it would be prudent to post a live description of our website design and development process. This can be used for easy reference not…Read more

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Posted by in Website Design on July 19th, 2007

A/B Testing & How Web Analytics Can Help!

Understanding your web visitors has always been a difficult task for most analysts. It is very important to have a basic understanding for some of the fundamentals, and more important to utilize them to help increase the productivity…Read more

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Posted by in Website Analytics on July 10th, 2007

June ‘Rise To The Top’ Wrapup

Its been an exciting summer for the team at TechWyse. In June alone here are some of the events that we are proud to be a part of: Google Friends – our account execs from Google flew down…Read more

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Posted by in Company News on July 3rd, 2007

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