Landing Page Strategies for your Pay Per Click Campaign

Posted by DJ in Pay Per Click on April 26th, 2007
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When asking the question, why are landing pages so important to your pay per click campaign, consider this statistic –
“Web visitors spend just 8-seconds scanning your website landing page before they decide to leave.” – Anne Holland, Publisher of MarketingSherpa.com 
Combine the above concept with Google’s new landing page relevance policy and it is clear why [...]


10 SEO Traits for your Website

Posted by MaxX in Search Engine Optimization on April 19th, 2007
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I enjoyed the recently published article by DJ Kennedy regarding the SEO Checklist!  I did, however, want to expand on his list of items that search engines look for in a well optmized website.   So just for fun I have gone ahead and listed in this post 10 further tips you will want to consider [...]


Internet Marketing is More then just SEO and PPC Marketing!

Posted by DJ in Internet Marketing on April 10th, 2007
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Internet Marketing today is about much more then just Search Engine Optimization and Pay Per Click marketing.
What about establishing a drip marketing and/or viral marketing campaign for your new and returning visitors? An effective newsletter campaign ensures not only that you get new visitors but that you can keep sending those visitors information when you [...]



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