Well everyone, it looks like it finally happened. After years of bickering and complaining (including many redial phone calls from TechWyse Managing Partner Daryl Kennedy – me!) in Google’s ear, I think that our Toronto based SEM company helped to affect change for the better for those Internet Marketing and Pay Per Click companies that [...]

One of the most common questions we get from prospective search engine optimization (SEO) clients that are considering our services is, “When optimizing a website what exactly do you look for and what do you fix to make sites search engine friendly?” Since the answer is actually quite lengthy, I have decided to write a [...]

In watching the 2007 version of the Super Bowl between the Indianapolis Colts and the Chicago Bears for the first time I was actually interested more in the advertising! This doesn’t mean that I’m not interested in NFL football because I’m likely one of the world’s biggest fans! I am, however, very involved [...]

I like to think of websites very much like a bridge. I say this because a website can act as a bridge that carries visitors to your company! While earning a great deal of revenue is of prime importance for ay company, having a maximum reach at minimum cost is one way of achieving this [...]